Hear from industry thought leaders from the destination world as they share how they are using DE&I to attract more exhibitions and events creating a positive impact for their communities.

Business Relationship Expert, Ed Wallace, Managing Director, AchieveNEXT® Relational Capital, is back for the final last portion of this 3-part series of Building Business Relationships That Last. Hear Ed as he shares a simple three-step process to develop and deliver a value proposition ‘in the moment’ for every sales opportunity.

Each month, IAEE will continue to produce deep dive discussions focused on the Essential Considerations for Safely Reopening Exhibitions and Events white paper.

Hear Claudia St. John, as she shares the new direction of many work forces, and how we can adapt and operate successfully moving forward.

Business Relationship Expert, Ed Wallace, Managing Director, AchieveNEXT® Relational Capital, is back for Part 2 of this series. Now that you know how to accelerate relationship capital, how will you make it work for you? Ed will teach you the next step as you move up the Relational Ladder® - developing credibility for yourself and your offerings through strong discovery and qualifying questions targeted at your ideal buyers’ Relational GPS®.

Hear tips from Taffy Event Strategies, on the various ways their clients used virtual events and have continued to do so post COVID-19 to expand exhibition and sponsorship offerings.

Times sure have changed in the past year. Businesses changed and people always seem to be changing. What doesn’t change is the value of building trusted relationships with customers colleagues, vendors. In a world where practically everything can be automated, commoditized or outsourced, trusted relationships are the constant – the North Star – that change the growth trajectories of individuals and companies. Are you wanting to improve your business relationships and deepen opportunities to connect with your clients, customers and teams to maximize your value propositions? We’ve teamed up with Business Relationship Expert, Ed Wallace to bring you a 3-part IAEE Special Webinar Series titled, Building Business Relationships That Last, which we hope will bring you the knowledge, tips and useful recommendations for developing your sales and relationship building skills and allow you to grow your business opportunities! Dates • 12 August, 2021 12:00 PM – 1:00 PM CST Accelerate Relationship Capital • 9 September, 2021 12:00 PM – 1:00 PM CST Build Relationships with Your Ideal Buyers • 7 October, 2021 12:00 PM – 1:00 PM CST Deliver Impactful Value Propositions

Each month, IAEE will continue to produce deep dive discussions focused on the Essential Considerations for Safely Reopening Exhibitions and Events white paper

Join Marlys Arnold as she shares the importance of how you can expand the reach of your trade show marketing beyond the show floor.

Join us for this informative webinar on how accessible initiatives can ensure you are creating event experiences for ALL, whether digitally or in-person, especially those with disabilities!