Upcoming Live Virtual Sessions

Upcoming Live Virtual Sessions: These sessions are led by subject matter experts and during the live sessions participants are able ask questions and share best practices via the live session chat. Once the live-webinar is completed it will be listed and available in the On-Demand webinar section below. Use the menu bar to select specific categories or you can use the search bar to filter through all products available. Once logged in to the IAEE Knowledge Hub, you'll be able to find all of the sessions you have registered for in the Menu Bar and select My Learning

Non-members: can register for educational content for a specific fee which is notated on each webinar listing. As a non-member, you must first have an IAEE account to be able to log in, click here if you don't have an IAEE account already. Once you've got an account you'll be able to register for the sessions in the IAEE Knowledge Hub.

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On-Demand Virtual Sessions

On-Demand Virtual Sessions: These sessions are available 24 hours a day 7 days a week for your professional development journey. Use the menu bar to select specific categories or you can use the search bar to filter through all products available. Once logged in to the IAEE Knowledge Hub, you'll be able to find all of the sessions you have registered for in the Menu Bar and select My Learning

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204 Results

  • Contains 3 Product(s)

    IAEE Master Series Certificate: Event Design for the Brain presented by Lisa Schulteis is designed to help event and exhibition professionals better understand how people experience events and how design decisions influence engagement, recall, and connection across live and virtual environments. The series focuses on practical, experience-driven design strategies that translate research on attention, memory, and social interaction into real-world event applications. Each session builds on the last, guiding participants through three core elements of event experience: attention, memory, and connection. Built-in micro breaks are integrated throughout each session to support focus, model effective design, and enhance learning in real time. Each virtual session is 60 minutes in length and includes interactive moments, reflection, and Q&A. A downloadable workbook supports applied learning across all three sessions. Upon completion of all three sessions participants will receive a certificate of completion and 3 Clock Hours toward CEM recertification

    IAEE Master Series Certificate: Event Design for the Brain presented by Lisa Schulteis is designed to help event and exhibition professionals better understand how people experience events and how design decisions influence engagement, recall, and connection across live and virtual environments. The series focuses on practical, experience-driven design strategies that translate research on attention, memory, and social interaction into real-world event applications.  Each session builds on the last, guiding participants through three core elements of event experience: attention, memory, and connection. Built-in micro breaks are integrated throughout each session to support focus, model effective design, and enhance learning in real time. Each virtual session is 60 minutes in length and includes interactive moments, reflection, and Q&A. A downloadable workbook supports applied learning across all three sessions.  Upon completion of all three sessions participants will receive a certificate of completion and 3 Clock Hours toward CEM recertification. IAEE Master Series Certificate: Event Design For The Brain is available to IAEE Members $99 | Non-Members $149.    

    Session 1: Designing for Attention: How to Keep People Engaged Without Overloading Them  - Available on-demand
    Attention is limited and easily disrupted in modern event environments. This session explores how people process information and allocate focus, and how event design decisions directly influence engagement throughout an experience. Participants will learn how to reduce cognitive overload, improve session flow, and design agendas and environments that support sustained attention without adding more content or complexity.  
    Learning Objectives
    1. Explain how attention functions in live and virtual event settings  
    2. Identify common event design choices that reduce focus and engagement  
    3. Apply practical strategies to support sustained attention  
    4. Design agendas and sessions that balance stimulation and recovery Built-in micro breaks will be used throughout the session to model attention-supportive design in real time. 


    16 April 2026 10:30-11:30 AM CST Session 2: Designing for Memory: Creating Events People Actually Remember  
    While events often deliver large volumes of information, much of it is forgotten shortly after the experience ends. This is the second session in the series and this session focuses on how memory is formed and how event design can support recall of key messages, moments, and experiences.  
    Participants will explore how session structure, storytelling, repetition, and sensory cues influence memory and learn how to design experiences that help important messages stick beyond the event itself.  
    Learning Objectives  
    1. Distinguish between engagement and long-term memory  
    2. Identify design elements that support retention and recall  
    3. Apply techniques that strengthen memory without increasing content volume  
    4. Build memory anchors into sessions, exhibits, and experiences Memory-anchoring micro breaks will be integrated to demonstrate retention strategies in practice. 


    23 April 2026 10:30-11:30 AM CST Session 3: Designing for Connection: How Events Build Trust, Belonging, and Meaningful Interaction 
    Connection is central to successful events. This session explores how people experience social environments and how event design influences trust, comfort, and participation. Participants will learn how layout, facilitation, pacing, and interaction design affect whether attendees feel included, engaged, and willing to participate, and how these factors shape overall event outcomes.  
    Learning Objectives 
    1. Understand how social environments influence engagement and trust  
    2. Identify barriers to interaction created by common event design choices  
    3. Design experiences that encourage meaningful connection  
    4. Apply inclusive strategies that support different engagement styles. Connection-focused micro breaks will be embedded to model interaction and reflection. 

    IAEE Master Series Certificate: Event Design For The Brain is eligible for 3 Clock hours towards CEM recertification after successfully completing all session components. In addition participants will receive a certificate of completion. 

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  • Contains 3 Component(s), Includes Credits Recorded On: 04/08/2026

    The events industry doesn’t have a “talent shortage.” It has a relevance problem. Young professionals aren’t avoiding our industry because they lack interest, they’re avoiding it because we’ve failed to clearly articulate the value of a career in events, provide credible on-ramps, and deliver early wins that justify long-term commitment. Career fairs, internships, and inspirational panels haven’t fixed the problem. In many cases, they’ve made it worse. This session will provide a case study into the Annabelle Project which was designed as a direct response to that failure.

    The events industry doesn’t have a “talent shortage.” It has a relevance problem. Young professionals aren’t avoiding our industry because they lack interest, they’re avoiding it because we’ve failed to clearly articulate the value of a career in events, provide credible on-ramps, and deliver early wins that justify long-term commitment. Career fairs, internships, and inspirational panels haven’t fixed the problem. In many cases, they’ve made it worse. This session will provide a case study into the Annabelle Project which was designed as a direct response to that failure. 

    In this 45-minute, no-theory, case-study-driven session, Warwick Davies breaks down how a focused mentorship and exposure model has successfully moved college-age talent, particularly students from HBCUs and Hispanic-Serving Institutions, from industry-curious to industry-committed. This session challenges conventional “pipeline” thinking and replaces it with a practical, repeatable system for attracting, qualifying, and retaining young professionals who actually stay. If your organization is serious about talent, not optics, this session will give you a different way to think, decide, and act.

    Learning Objectives

    • Diagnose why most young professional initiatives fail, and identify the hidden assumptions that sabotage recruitment and retention efforts.
    • Deconstruct the Annabelle Project model to understand how mentorship, access, and accountability create real career momentum, not temporary enthusiasm.
    • Implement one immediately actionable shift that increases the perceived value of an events career to young professionals and strengthens long-term talent ROI.

    IAEE webinars are free to members and available to non-members for $49.

    Warwick Davies

    Warwick Davies

    Founder

    The Annabelle Project

    Warwick Davies is the Founder of The Annabelle Project and Principal of The Event Mechanic!, where he helps event organizers and sponsors increase revenue, relevance, and long-term value by fixing what events actually do for buyers, exhibitors, and talent. With more than two decades in the global events and exhibitions industry—including senior leadership roles at IDG World Expo and 15 years as Sponsorship Director at DATAVERSITY—Warwick has built, scaled, and repaired event businesses across multiple sectors. He has generated hundreds of millions in event revenue, launched new products, and advised CEOs on how to turn events from cost centers into strategic assets.

    The Annabelle Project reflects his belief that talent pipelines should be designed with the same rigor as revenue models. Through mentorship, exposure, and accountability, the program creates measurable career outcomes for college-age students—particularly from HBCUs and Hispanic-Serving Institutions—while delivering tangible ROI to participating organizations. Warwick is known for his direct, no-theory approach and his willingness to challenge industry assumptions that no longer serve business or talent.

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    This session is eligible to earn 0.75 clock hours towards CEM recertification. 

  • Contains 3 Component(s), Includes Credits Recorded On: 04/01/2026

    沟通是活动成功的关键。本次由 Swapcard 和 IAEE 工作人员带来的 45 分钟线上研讨会,将探讨如何通过精心设计的沟通方式,将注册与有意义的参与、参展商价值以及活动的长期成功联系起来。我们将以 IAEE 的 Expo! Expo! 2025 为例,分析清晰的指导、会前沟通和及时的提醒如何影响参会者和参展商在活动前、活动中和活动后的行为。学习如何构建战略框架,从而在整个活动周期内推动更高的参与度和更可衡量的成果。 沟通是活动成功的关键。本次由 Swapcard 和 IAEE 工作人员带来的 45 分钟线上研讨会,将探讨如何通过精心设计的沟通方式,将注册与有意义的参与、参展商价值以及活动的长期成功联系起来。我们将以 IAEE 的 Expo! Expo! 2025 为例,分析清晰的指导、会前沟通和适时的提醒如何影响参会者和参展商在活动前、活动中和活动后的行为。学习如何创建战略框架,从而在整个活动生命周期中释放更强的参与度和更可衡量的成果。

    沟通是活动成功的关键。本次由Swapcard和IAEE工作人员带来的45分钟线上研讨会,将探讨如何通过精心设计的沟通,将注册转化为有意义的参与、提升参展商价值,并最终实现活动的长期成功。我们将以IAEE的Expo! Expo! 2025为例,分析清晰的指导、会前沟通以及适时的引导如何影响参会者和参展商在活动前、活动中和活动后的行为。学习如何构建战略框架,从而在整个活动周期内提升参与度并取得更可衡量的成果。

    学习目标:

    • 了解精心设计的沟通如何通过IAEE的Expo! Expo! 2025案例,影响参会者和参展商在整个活动周期内的行为。
    • 学习如何构建战略沟通框架,整合清晰的指导、会前信息和适时的引导,以提升参会者的参与度和参展商的价值。
    • 了解如何评估沟通策略在推动有效参与和活动长期成功方面的可衡量成果。

    IAEE 网络研讨会面向会员免费开放,非会员需支付 49 美元。参加研讨会可获得 0.75 个学时,用于 CEM 再认证。

    Communications is key to event success. This 45-minute virtual session with Swapcard and IAEE Staff explores how intentional communication design is what connects registration to meaningful participation, exhibitor value, and long-term event success. Using IAEE’s Expo! Expo! 2025 as a case study, we’ll examine how clear guidance, pre-event communications, and well-timed nudges shape attendee and exhibitor behavior before, during, and after the event. Learn how to create a strategic framework that unlocks stronger engagement and more measurable outcomes across the entire event lifecycle.

    Learning Objectives:

    • Find out how intentional communication design influences attendees and exhibitor behavior throughout the event lifecycle, using IAEE’s Expo! Expo! 2025 as a case study.
    • Learn how to develop a strategic communication framework that integrates clear guidance, pre-event messaging, and timely nudges to enhance participant engagement and exhibitor value.
    • Discover how to evaluate measurable outcomes of communication strategies in driving meaningful participation and long-term success of events.

    IAEE webinars are free to members and available to non-members for $49. Eligible to earn 0.75 Clock Hour towards CEM recertification.

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    Nicole Bowman, MBA, CEM-AP

    Nicole Bowman, MBA, CEM-AP

    Vice President of Marketing and Communications

    IAEE

    Nicole, with over 20 years of experience in event and marketing management, is the Vice President of Marketing and Communications for IAEE. She is responsible for developing and managing all marketing functions of IAEE including corporate branding and event marketing as well as creating and executing the comprehensive strategic marketing plan for all IAEE initiatives including chapter relations, membership, councils, events and advocacy initiatives.

    Beverly Elliot, CEM

    Beverly Elliot, CEM

    Account Manager, Exhibitions and Sales

    IAEE

    Since 2005, Beverly Elliott, CEM, has been a cornerstone of the IAEE team. As Account Manager of Exhibitions and Sales, she specializes in fostering strong partner relationships and optimizing the exhibitor experience through her mastery of floor plan logistics and digital portals. Beverly’s unique background spanning membership, accounting, and sales allows her to navigate complex internal operations with ease. She is known for her meticulous attention to detail and her ability to align partner deliverables with organizational goals. Beverly has held the industry leading CEM designation since 2013.

    Kendra Black

    Kendra Black

    Website Product Manager

    Swapcard

    Kendra Black is a Website Product Manager at Swapcard, where she leads web strategy, information architecture, and design systems for the revenue-first event management platform. With over a decade of experience in web and communication design across B2B SaaS, agencies, and nonprofits, she brings a practical perspective on how design decisions shape audience engagement and event outcomes.

    完成课程后,学员可获得 0.75 个学时,可用于 CEM 再认证。

     Upon completion, participants earn 0.75 clock hours that are eligible towards their CEM recertification.

    请下载演示文稿资料,以便在会议期间同步跟随。

    观看会议:进入直播或点播虚拟会议后,选择 CC 按钮即可查看西班牙语、中文或英语的字幕。 

    完成点播虚拟课程后:选择中文、西班牙文或英文的课程评估调查。

    Download the presentation materials in order to follow along during the session. 

    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese. 

    After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.

  • Contains 3 Component(s), Includes Credits Recorded On: 04/01/2026

    您是否正在寻找新颖且可扩展的电子邮件营销策略,以触达目标受众并提升展会和活动的参与度?欢迎参加由 Ricochet 首席顾问 Chris Gloede(CAE)和 IAEE 市场营销与传播副总裁 Nicole Bowman 带来的精彩 45 分钟网络研讨会。他们将分享专为活动行业协会和公司量身定制的实用且行之有效的电子邮件营销策略。与会者将收获可立即实施的实用方案,从而提升您的电子邮件营销活动效果,并助力活动取得成功。 Are you looking for fresh, scalable email marketing strategies to reach the right audiences and boost attendance at your expos and events? Join Chris Gloede, CAE, Chief Consultant at Ricochet, and Nicole Bowman, Vice President, Marketing & Communications​ at IAEE, for an engaging 45-minute webinar. They will share practical, proven email marketing tactics tailored specifically for associations and companies in the events industry. Attendees will walk away with actionable ideas you can implement immediately to enhance your email campaigns and drive event success.

    您是否正在寻找新颖且可扩展的电子邮件营销策略,以触达目标受众并提升展会和活动的参与度?欢迎参加由 Ricochet 首席顾问 Chris Gloede(CAE)和 IAEE 市场营销与传播副总裁 Nicole Bowman 带来的精彩 45 分钟网络研讨会。他们将分享专为活动行业协会和公司量身定制的实用且行之有效的电子邮件营销策略。与会者将收获可立即实施的实用方案,从而提升您的电子邮件营销活动效果,并助力活动取得成功。

    学习目标:

    掌握细分和精准定位电子邮件受众的关键策略,以提高展会和活动的参与度和出席率。

    探索可扩展的电子邮件营销策略,这些策略可以灵活应用于不同的协会和公司活动场景。

    制定切实可行的计划,实施创新的电子邮件营销技巧,为活动推广带来可衡量的成效。

    IAEE 网络研讨会面向会员免费开放,非会员需支付 49 美元。


    Are you looking for fresh, scalable email marketing strategies to reach the right audiences and boost attendance at your expos and events? Join Chris Gloede, CAE, Chief Consultant at Ricochet, and Nicole Bowman, Vice President, Marketing & Communications at IAEE, for an engaging 45-minute webinar. They will share practical, proven email marketing tactics tailored specifically for associations and companies in the events industry. Attendees will walk away with actionable ideas you can implement immediately to enhance your email campaigns and drive event success.

    Learning Objectives:

    • Identify key strategies for segmenting and targeting email audiences to increase engagement and attendance at expos and events.
    • Explore scalable email marketing tactics that can be adapted and applied across different association and company event contexts.
    • Develop an actionable plan to implement innovative email marketing techniques that deliver measurable results for event promotion.

    IAEE webinars are free to members and available to non-members for $49.

    Chris Gloede, CAE

    Chris Gloede, CAE

    Chief Consultant

    Ricochet

    Chris Gloede is the Chief Consultant for Ricochet, helping associations leverage modern marketing technologies and strategies to build stronger connections with prospects, customers, and members. He also often teaches live classes to association executives at the Association Academy, sharing practical advice to improve membership and marketing efforts. Previously, Chris was the first Chief Marketing Officer of the American Bar Association where he created a culture of innovation, helped the organization recover from the recession, and reversed decades of membership decline. Chris also worked in the advertising industry for global agencies Leo Burnett and Ogilvy & Mather. 

    Nicole Bowman, MBA, CEM-AP

    Nicole Bowman, MBA, CEM-AP

    Vice President of Marketing and Communications

    IAEE

    Nicole, with over 20 years of experience in event and marketing management, is the Vice President of Marketing and Communications for IAEE. She is responsible for developing and managing all marketing functions of IAEE including corporate branding and event marketing as well as creating and executing the comprehensive strategic marketing plan for all IAEE initiatives including chapter relations, membership, councils, events and advocacy initiatives.

    image

    本次课程可获得 0.75 个学时,用于 CEM 再认证。

    This session is eligible to earn 0.75 clock hours towards CEM recertification. 

    请下载演示文稿资料,以便在会议期间同步跟随。

    观看会议:进入直播或点播虚拟会议后,选择 CC 按钮即可查看西班牙语、中文或英语的字幕。 

    完成点播虚拟课程后:选择中文、西班牙文或英文的课程评估调查。

    Download the presentation materials in order to follow along during the session. 

    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese. 

    After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.

  • Contains 3 Component(s), Includes Credits Recorded On: 04/01/2026

    ¿Busca estrategias de email marketing innovadoras y escalables para llegar al público adecuado y aumentar la asistencia a sus exposiciones y eventos? Únase a Chris Gloede, CAE, Consultor Jefe de Ricochet, y Nicole Bowman, Vicepresidenta de Marketing y Comunicaciones de IAEE, en un interesante seminario web de 45 minutos. Compartirán tácticas prácticas y de eficacia comprobada de email marketing, diseñadas específicamente para asociaciones y empresas del sector de eventos. Los asistentes obtendrán ideas prácticas que podrá implementar de inmediato para optimizar sus campañas de email marketing e impulsar el éxito de sus eventos. Are you looking for fresh, scalable email marketing strategies to reach the right audiences and boost attendance at your expos and events? Join Chris Gloede, CAE, Chief Consultant at Ricochet, and Nicole Bowman, Vice President, Marketing & Communications​ at IAEE, for an engaging 45-minute webinar. They will share practical, proven email marketing tactics tailored specifically for associations and companies in the events industry. Attendees will walk away with actionable ideas you can implement immediately to enhance your email campaigns and drive event success.

    ¿Busca estrategias de email marketing innovadoras y escalables para llegar al público adecuado y aumentar la asistencia a sus exposiciones y eventos? Únase a Chris Gloede, CAE, Consultor Jefe de Ricochet, y Nicole Bowman, Vicepresidenta de Marketing y Comunicaciones de IAEE, en un interesante seminario web de 45 minutos. Compartirán tácticas prácticas y de eficacia comprobada de email marketing, diseñadas específicamente para asociaciones y empresas del sector de eventos. Los asistentes obtendrán ideas prácticas que podrá implementar de inmediato para optimizar sus campañas de email marketing e impulsar el éxito de sus eventos.

    Objetivos de aprendizaje:

    • Identificar estrategias clave para segmentar y dirigirse a las audiencias de correo electrónico con el fin de aumentar la participación y la asistencia a exposiciones y eventos.
    • Explorar tácticas escalables de email marketing que se puedan adaptar y aplicar en diferentes contextos de eventos de asociaciones y empresas.
    • Desarrollar un plan viable para implementar técnicas innovadoras de email marketing que generen resultados medibles para la promoción de eventos.

    Los seminarios web de la IAEE son gratuitos para los miembros y están disponibles para quienes no son miembros por $49.


    Are you looking for fresh, scalable email marketing strategies to reach the right audiences and boost attendance at your expos and events? Join Chris Gloede, CAE, Chief Consultant at Ricochet, and Nicole Bowman, Vice President, Marketing & Communications at IAEE, for an engaging 45-minute webinar. They will share practical, proven email marketing tactics tailored specifically for associations and companies in the events industry. Attendees will walk away with actionable ideas you can implement immediately to enhance your email campaigns and drive event success.

    Learning Objectives:

    • Identify key strategies for segmenting and targeting email audiences to increase engagement and attendance at expos and events.
    • Explore scalable email marketing tactics that can be adapted and applied across different association and company event contexts.
    • Develop an actionable plan to implement innovative email marketing techniques that deliver measurable results for event promotion.

    IAEE webinars are free to members and available to non-members for $49.

    Nicole Bowman, MBA, CEM-AP

    Nicole Bowman, MBA, CEM-AP

    Vice President of Marketing and Communications

    IAEE

    Nicole, with over 20 years of experience in event and marketing management, is the Vice President of Marketing and Communications for IAEE. She is responsible for developing and managing all marketing functions of IAEE including corporate branding and event marketing as well as creating and executing the comprehensive strategic marketing plan for all IAEE initiatives including chapter relations, membership, councils, events and advocacy initiatives.

    Chris Gloede, CAE

    Chris Gloede, CAE

    Chief Consultant

    Ricochet

    Chris Gloede is the Chief Consultant for Ricochet, helping associations leverage modern marketing technologies and strategies to build stronger connections with prospects, customers, and members. He also often teaches live classes to association executives at the Association Academy, sharing practical advice to improve membership and marketing efforts. Previously, Chris was the first Chief Marketing Officer of the American Bar Association where he created a culture of innovation, helped the organization recover from the recession, and reversed decades of membership decline. Chris also worked in the advertising industry for global agencies Leo Burnett and Ogilvy & Mather. 

    image

    Esta sesión es elegible para obtener 0,75 horas de reloj para la recertificación de CEM.

    This session is eligible to earn 0.75 clock hours towards CEM recertification. 

    Descargue los materiales de la presentación para seguirla durante la sesión.

    Para ver la sesión: Una vez que haya ingresado a la sesión virtual en vivo o bajo demanda, seleccione el botón CC para activar los subtítulos en españo.

    Una vez que haya completado la sesión virtual a demanda: seleccione la encuesta de evaluación de la sesión en español.

    Download the presentation materials in order to follow along during the session. 

    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Spanish.

    After you have completed the on-demand virtual session: select the session evaluation survey in Spanish.

  • Contains 3 Component(s), Includes Credits Recorded On: 04/01/2026

    Are you looking for fresh, scalable email marketing strategies to reach the right audiences and boost attendance at your expos and events? Join Chris Gloede, CAE, Chief Consultant at Ricochet, and Nicole Bowman, MBA, CEM-AP, Vice President, Marketing & Communications​ at IAEE, for an engaging 45-minute webinar. They will share practical, proven email marketing tactics tailored specifically for associations and companies in the events industry. Attendees will walk away with actionable ideas you can implement immediately to enhance your email campaigns and drive event success.

    Are you looking for fresh, scalable email marketing strategies to reach the right audiences and boost attendance at your expos and events? Join Chris Gloede, CAE, Chief Consultant at Ricochet, and Nicole Bowman, MBA, CEM-AP, Vice President, Marketing & Communications at IAEE, for an engaging 45-minute webinar. They will share practical, proven email marketing tactics tailored specifically for associations and companies in the events industry. Attendees will walk away with actionable ideas you can implement immediately to enhance your email campaigns and drive event success.

    Learning Objectives:

    • Identify key strategies for segmenting and targeting email audiences to increase engagement and attendance at expos and events.
    • Explore scalable email marketing tactics that can be adapted and applied across different association and company event contexts.
    • Develop an actionable plan to implement innovative email marketing techniques that deliver measurable results for event promotion.

    IAEE webinars are free to members and available to non-members for $49.

    Chris Gloede, CAE

    Chris Gloede, CAE

    Chief Consultant

    Ricochet

    Chris Gloede is the Chief Consultant for Ricochet, helping associations leverage modern marketing technologies and strategies to build stronger connections with prospects, customers, and members. He also often teaches live classes to association executives at the Association Academy, sharing practical advice to improve membership and marketing efforts. Previously, Chris was the first Chief Marketing Officer of the American Bar Association where he created a culture of innovation, helped the organization recover from the recession, and reversed decades of membership decline. Chris also worked in the advertising industry for global agencies Leo Burnett and Ogilvy & Mather. 

    Nicole Bowman, MBA, CEM-AP

    Nicole Bowman, MBA, CEM-AP

    Vice President of Marketing and Communications

    IAEE

    Nicole, with over 20 years of experience in event and marketing management, is the Vice President of Marketing and Communications for IAEE. She is responsible for developing and managing all marketing functions of IAEE including corporate branding and event marketing as well as creating and executing the comprehensive strategic marketing plan for all IAEE initiatives including chapter relations, membership, councils, events and advocacy initiatives.

    image

    This session is eligible to earn 0.75 clock hours towards CEM recertification. 

  • Contains 3 Component(s), Includes Credits Recorded On: 03/25/2026

    Explora el dinámico mundo de la organización independiente de eventos con las veteranas del sector Jennifer D. Collins, CMP, y Necoya L. Tyson, CEM-AP, CGMP, CCEP. Esta sesión destacará las diversas oportunidades disponibles para los organizadores independientes y cómo pueden colaborar eficazmente con asociaciones y organizaciones más grandes. Adquiere conocimientos valiosos sobre las mejores prácticas comprobadas y aprende los errores críticos que debes evitar, lo que te ayudará a construir una carrera exitosa y sostenible como profesional independiente de eventos. Explore the dynamic world of independent event organizing with industry veterans Jennifer D. Collins, CMP, and Necoya L. Tyson, CEM-AP, CGMP, CCEP. This session will highlight the diverse opportunities available to independent organizers and how they can effectively collaborate with associations and larger organizations. Gain invaluable insights into proven best practices and learn critical mistakes to avoid, helping you build a successful and sustainable career as an independent event professional.

    Explora el dinámico mundo de la organización independiente de eventos con las veteranas del sector Jennifer D. Collins, CMP, y Necoya L. Tyson, CEM-AP, CGMP, CCEP. Esta sesión destacará las diversas oportunidades disponibles para los organizadores independientes y cómo pueden colaborar eficazmente con asociaciones y organizaciones más grandes. Adquiere conocimientos valiosos sobre las mejores prácticas comprobadas y aprende los errores críticos que debes evitar, lo que te ayudará a construir una carrera exitosa y sostenible como profesional independiente de eventos.

    Objetivos de aprendizaje:

    • Identificar los diversos roles y oportunidades disponibles para los organizadores de eventos independientes, incluyendo cómo fortalecer eficazmente los equipos dentro de asociaciones u organizaciones más grandes.
    • Aplicar las mejores prácticas para la gestión de proyectos de eventos independientes, desde la planificación inicial hasta la ejecución, para garantizar una colaboración fluida y resultados exitosos.
    • Reconocer los obstáculos y desafíos comunes que enfrentan los organizadores de eventos independientes y desarrollar estrategias para evitarlos o superarlos.

    Los seminarios web de la IAEE son gratuitos para los miembros y están disponibles para quienes no son miembros por $49.


    Explore the dynamic world of independent event organizing with industry veterans Jennifer D. Collins, CMP, and Necoya L. Tyson, CEM-AP, CGMP, CCEP. This session will highlight the diverse opportunities available to independent organizers and how they can effectively collaborate with associations and larger organizations. Gain invaluable insights into proven best practices and learn critical mistakes to avoid, helping you build a successful and sustainable career as an independent event professional.

    Learning Objectives:

    • Identify the various roles and opportunities available to independent event organizers, including how to effectively augment teams within associations or larger organizations.
    • Apply best practices for managing independent event projects, from initial planning through execution, to ensure seamless collaboration and successful outcomes.
    • Recognize common pitfalls and challenges faced by independent event organizers and develop strategies to avoid or overcome these obstacles.

    IAEE webinars are free to members and available to non-members for $49.

    Necoya L. Tyson, CEM-AP, CGMP, CCEP

    Necoya L. Tyson, CEM-AP, CGMP, CCEP

    Founder & Chief Executive Officer

    Lightsey Event Solutions

    Necoya Tyson, CEM-AP, CCEP, CGMP, CWP is the Founder and CEO of Lightsey Event Solutions (LES), a leading conference and tradeshow management firm. With a passion for creating unparalleled event experiences and a keen understanding of the intricacies of the industry, Necoya has built a reputation for excellence and innovation. Having started LES from the ground up, Necoya brings a wealth of expertise in tradeshow logistics, strategic planning, and client relationship management. With a career spanning almost 20 years in the tradeshow and event management sector, she has successfully overseen the execution of numerous high-profile events, earning the trust of clients and industry partners alike. 

    Beyond her professional pursuits, Necoya is an active participant in industry associations and forums, contributing her insights to further elevate the standards of tradeshow management. She is a graduate of Shaw University with a bachelor’s degree in Mass Communications. She is also a certified corporate event planner (CCEP), certified exhibition manager-advanced professional (CEM-AP) and certified government meetings professional (CGMP). 

    Jennifer D. Collins, CMP, DES

    Jennifer D. Collins, CMP, DES

    President and CEO

    JDC Events

    Jennifer D. Collins, CMP, DES, has built a company that produces engagement-driven live, hybrid and virtual events for Fortune 100, leading associations and federal government clients. A 25-year veteran of designing events that spark change, Jennifer is the recipient of numerous awards and national recognition, including BizBash 500 List of Most Influential Event Professionals; Smart Women in Meetings Award; Women of Color Achievement Award and ranked by the Washington Business Journal as one of the top meeting and event planning companies since 2006. Jennifer is regularly featured in select media as an industry expert and is the internationally best-selling author of Events Spark Change: A Guide to Designing Powerful and Engaging Events, which offers sage advice on how to build impactful events. Jennifer graduated from The American University, School of Communication with a B.A. in Public Communication. 

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    Una vez completada la sesión, será elegible para obtener 0,75 créditos CE para la recertificación CEM.

    Once session is completed, eligible to earn 0.75 CE credit towards CEM recertification.

    Descargue los materiales de la presentación para seguirla durante la sesión.

    Para ver la sesión: Una vez que haya ingresado a la sesión virtual en vivo o bajo demanda, seleccione el botón CC para activar los subtítulos en españo.

    Una vez que haya completado la sesión virtual a demanda: seleccione la encuesta de evaluación de la sesión en español.

    Download the presentation materials in order to follow along during the session. 

    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Spanish.

    After you have completed the on-demand virtual session: select the session evaluation survey in Spanish.

  • Contains 3 Component(s), Includes Credits Recorded On: 03/25/2026

    与行业资深人士 Jennifer D. Collins(CMP)和 Necoya L. Tyson(CEM-AP、CGMP、CCEP)一起探索充满活力的独立活动组织世界。本次研讨会将重点介绍独立组织者所面临的各种机遇,以及如何与协会和大型组织进行有效合作。您将获得宝贵的实践经验,了解行之有效的最佳实践,并学习避免关键错误的方法,从而帮助您在独立活动领域建立成功且可持续的职业生涯。 Explore the dynamic world of independent event organizing with industry veterans Jennifer D. Collins, CMP, and Necoya L. Tyson, CEM-AP, CGMP, CCEP. This session will highlight the diverse opportunities available to independent organizers and how they can effectively collaborate with associations and larger organizations. Gain invaluable insights into proven best practices and learn critical mistakes to avoid, helping you build a successful and sustainable career as an independent event professional.

    与行业资深人士 Jennifer D. Collins(CMP)和 Necoya L. Tyson(CEM-AP、CGMP、CCEP)一起探索充满活力的独立活动组织世界。本次研讨会将重点介绍独立组织者所面临的各种机遇,以及如何与协会和大型组织进行有效合作。您将获得宝贵的实践经验,了解行之有效的最佳实践,并学习避免关键错误的方法,从而帮助您在独立活动领域建立成功且可持续的职业生涯。

    学习目标:

    了解独立活动组织者可扮演的各种角色并把握各种机遇,包括如何有效地增强协会或大型组织内部的团队实力。

    应用最佳实践管理独立活动项目,从初步规划到执行,确保无缝协作并取得成功。

    认识到独立活动组织者面临的常见陷阱和挑战,并制定策略来避免或克服这些障碍。

    IAEE 网络研讨会面向会员免费开放,非会员需支付 49 美元。


    Explore the dynamic world of independent event organizing with industry veterans Jennifer D. Collins, CMP, and Necoya L. Tyson, CEM-AP, CGMP, CCEP. This session will highlight the diverse opportunities available to independent organizers and how they can effectively collaborate with associations and larger organizations. Gain invaluable insights into proven best practices and learn critical mistakes to avoid, helping you build a successful and sustainable career as an independent event professional.

    Learning Objectives:

    • Identify the various roles and opportunities available to independent event organizers, including how to effectively augment teams within associations or larger organizations.
    • Apply best practices for managing independent event projects, from initial planning through execution, to ensure seamless collaboration and successful outcomes.
    • Recognize common pitfalls and challenges faced by independent event organizers and develop strategies to avoid or overcome these obstacles.

    IAEE webinars are free to members and available to non-members for $49.

    Necoya L. Tyson, CEM-AP, CGMP, CCEP

    Necoya L. Tyson, CEM-AP, CGMP, CCEP

    Founder & Chief Executive Officer

    Lightsey Event Solutions

    Necoya Tyson, CEM-AP, CCEP, CGMP, CWP is the Founder and CEO of Lightsey Event Solutions (LES), a leading conference and tradeshow management firm. With a passion for creating unparalleled event experiences and a keen understanding of the intricacies of the industry, Necoya has built a reputation for excellence and innovation. Having started LES from the ground up, Necoya brings a wealth of expertise in tradeshow logistics, strategic planning, and client relationship management. With a career spanning almost 20 years in the tradeshow and event management sector, she has successfully overseen the execution of numerous high-profile events, earning the trust of clients and industry partners alike. 

    Beyond her professional pursuits, Necoya is an active participant in industry associations and forums, contributing her insights to further elevate the standards of tradeshow management. She is a graduate of Shaw University with a bachelor’s degree in Mass Communications. She is also a certified corporate event planner (CCEP), certified exhibition manager-advanced professional (CEM-AP) and certified government meetings professional (CGMP). 

    Jennifer D. Collins, CMP, DES

    Jennifer D. Collins, CMP, DES

    President and CEO

    JDC Events

    Jennifer D. Collins, CMP, DES, has built a company that produces engagement-driven live, hybrid and virtual events for Fortune 100, leading associations and federal government clients. A 25-year veteran of designing events that spark change, Jennifer is the recipient of numerous awards and national recognition, including BizBash 500 List of Most Influential Event Professionals; Smart Women in Meetings Award; Women of Color Achievement Award and ranked by the Washington Business Journal as one of the top meeting and event planning companies since 2006. Jennifer is regularly featured in select media as an industry expert and is the internationally best-selling author of Events Spark Change: A Guide to Designing Powerful and Engaging Events, which offers sage advice on how to build impactful events. Jennifer graduated from The American University, School of Communication with a B.A. in Public Communication. 

    image

    课程结束后,可获得 0.75 个继续教育学分,用于继续教育管理硕士 (CEM) 再认证。

    Once session is completed, eligible to earn 0.75 CE credit towards CEM recertification.

    请下载演示文稿资料,以便在会议期间同步跟随。

    观看会议:进入直播或点播虚拟会议后,选择 CC 按钮即可查看西班牙语、中文或英语的字幕。 

    完成点播虚拟课程后:选择中文、西班牙文或英文的课程评估调查。

    Download the presentation materials in order to follow along during the session. 

    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese. 

    After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.

  • Contains 3 Component(s), Includes Credits Recorded On: 03/25/2026

    Explore the dynamic world of independent event organizing with industry veterans Jennifer D. Collins, CMP, and Necoya L. Tyson, CEM-AP, CGMP, CCEP. This session will highlight the diverse opportunities available to independent organizers and how they can effectively collaborate with associations and larger organizations. Gain invaluable insights into proven best practices and learn critical mistakes to avoid, helping you build a successful and sustainable career as an independent event professional.

    Explore the dynamic world of independent event organizing with industry veterans Jennifer D. Collins, CMP, and Necoya L. Tyson, CEM-AP, CGMP, CCEP. This session will highlight the diverse opportunities available to independent organizers and how they can effectively collaborate with associations and larger organizations. Gain invaluable insights into proven best practices and learn critical mistakes to avoid, helping you build a successful and sustainable career as an independent event professional.

    Learning Objectives:

    • Identify the various roles and opportunities available to independent event organizers, including how to effectively augment teams within associations or larger organizations.
    • Apply best practices for managing independent event projects, from initial planning through execution, to ensure seamless collaboration and successful outcomes.
    • Recognize common pitfalls and challenges faced by independent event organizers and develop strategies to avoid or overcome these obstacles.

    IAEE webinars are free to members and available to non-members for $49.

    Necoya L. Tyson, CEM-AP, CGMP, CCEP

    Necoya L. Tyson, CEM-AP, CGMP, CCEP

    Founder & Chief Executive Officer

    Lightsey Event Solutions

    Necoya Tyson, CEM-AP, CCEP, CGMP, CWP is the Founder and CEO of Lightsey Event Solutions (LES), a leading conference and tradeshow management firm. With a passion for creating unparalleled event experiences and a keen understanding of the intricacies of the industry, Necoya has built a reputation for excellence and innovation. Having started LES from the ground up, Necoya brings a wealth of expertise in tradeshow logistics, strategic planning, and client relationship management. With a career spanning almost 20 years in the tradeshow and event management sector, she has successfully overseen the execution of numerous high-profile events, earning the trust of clients and industry partners alike. 

    Beyond her professional pursuits, Necoya is an active participant in industry associations and forums, contributing her insights to further elevate the standards of tradeshow management. She is a graduate of Shaw University with a bachelor’s degree in Mass Communications. She is also a certified corporate event planner (CCEP), certified exhibition manager-advanced professional (CEM-AP) and certified government meetings professional (CGMP). 

    Jennifer D. Collins, CMP, DES

    Jennifer D. Collins, CMP, DES

    President and CEO

    JDC Events

    Jennifer D. Collins, CMP, DES, has built a company that produces engagement-driven live, hybrid and virtual events for Fortune 100, leading associations and federal government clients. A 25-year veteran of designing events that spark change, Jennifer is the recipient of numerous awards and national recognition, including BizBash 500 List of Most Influential Event Professionals; Smart Women in Meetings Award; Women of Color Achievement Award and ranked by the Washington Business Journal as one of the top meeting and event planning companies since 2006. Jennifer is regularly featured in select media as an industry expert and is the internationally best-selling author of Events Spark Change: A Guide to Designing Powerful and Engaging Events, which offers sage advice on how to build impactful events. Jennifer graduated from The American University, School of Communication with a B.A. in Public Communication. 

    image

    Once session is completed, eligible to earn 0.75 CE credit towards CEM recertification.

  • Contains 3 Component(s), Includes Credits Recorded On: 03/19/2026

    政治与政策的变动正对商业及专业会展行业产生深远影响……而对此感受最为真切的,莫过于我们行业的各类供应商。从因关税上调导致的成本攀升,到在吸引及培训下一代从业人员方面面临的重重挑战,华盛顿特区的一举一动,正对全美各地展馆的现场运营产生着巨大冲击。诚邀您加入本次活动,聆听 ECA 的 Tommy Goodwin 分享来自华盛顿政坛内部的最新动态;他将带您深入新闻头条背后,剖析这些政策变动对全行业供应商所带来的具体影响。 Political and policy changes are significantly impacting the business and professional events industry… and nobody knows that more than our industry suppliers. From rising costs due to tariffs to challenges attracting and training our next generation workforce, what’s happening in Washington, D.C., is having a big impact on show floors from coast to coast. Please join ECA’s Tommy Goodwin as he shares the latest news from inside the Beltway and goes behind the headlines to talk about its impact on suppliers throughout the industry.

    政治与政策的变动正对商业及专业会展行业产生深远影响……而对此感受最为真切的,莫过于我们行业的各类供应商。从因关税上调导致的成本攀升,到在吸引及培训下一代从业人员方面面临的重重挑战,华盛顿特区的一举一动,正对全美各地展馆现场的运营产生着巨大冲击。诚邀您加入本场活动,聆听ECA(会展业理事会)的Tommy Goodwin为您分享来自华盛顿政坛内部的最新动态;他将带您深入新闻头条背后,剖析这些政策变动对全行业供应商所产生的具体影响。

    学习目标:

    • 了解对行业供应商产生影响的最新政策及政治动态。
    • 探究IAEE(国际展览与活动协会)与ECA如何代表本行业及其供应商开展倡导工作。
    • 了解像您这样的供应商如何能够代表IAEE及整个行业积极参与其中。

    本次活动对IAEE会员免费开放,非会员参会费用为49美元。


    Political and policy changes are significantly impacting the business and professional events industry… and nobody knows that more than our industry suppliers. From rising costs due to tariffs to challenges attracting and training our next generation workforce, what’s happening in Washington, D.C., is having a big impact on show floors from coast to coast. Please join ECA’s Tommy Goodwin as he shares the latest news from inside the Beltway and goes behind the headlines to talk about its impact on suppliers throughout the industry.

    Learning Objectives:

    • Learn about the latest policy and political developments impacting industry suppliers.
    • Discover how IAEE and ECA are advocating on behalf of the industry and its suppliers.
    • Find out how suppliers like you can get involved on behalf of IAEE and the industry. 

    This session is free for IAEE members and is $49 for non-members. 

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    Tommy Goodwin

    Tommy Goodwin

    President & Chief Executive Officer

    Exhibitions and Conferences Alliance

    Thomas F. (Tommy) Goodwin is the President & Chief Executive Officer for the Exhibitions & Conferences Alliance (ECA). The ECA is an association dedicated to the recovery and advancement of the business events industry. In this role, he leads ECA’s advocacy on behalf of the interconnected ecosystem of exhibitors, show and event organizers, suppliers, venues, and destinations that comprise the $396 billion business events landscape.

    Prior to joining ECA, he spent more than 20 years leading a wide range of government relations, public affairs, and issue advocacy efforts for several globally recognized associations and corporations, including Oracle Corp., AARP, and the Project Management Institute (PMI). Additionally, he was a research fellow at Harvard Business School focused on the international political and legal environment in which business operates. In 2020, The Hill included him in its annual list of association “Top Lobbyists.” He has a B.B.A. from The George Washington University, an M.B.A. from Auburn University, and a Postgraduate Diploma in European Union Law from King’s College London. He also holds a Certified Association Executive designation from the American Society of Association Executives (ASAE) and a Project Management Professional certification from PMI. He currently serves as President of the National Institute of Lobbying & Ethics and the Immediate Past Chair of ASAE’s Government Relations and Advocacy Professionals Advisory Council.

    本场次可计入 0.75 个学时,用于 CEM 再认证。

    This session is eligible to earn 0.75 clock hours towards CEM recertification. 

    请下载演示文稿资料,以便在会议期间同步跟随。

    观看会议:进入直播或点播虚拟会议后,选择 CC 按钮即可查看西班牙语、中文或英语的字幕。 

    完成点播虚拟课程后:选择中文、西班牙文或英文的课程评估调查。

    Download the presentation materials in order to follow along during the session. 

    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese. 

    After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.

To Register For a Virtual Session

IAEE virtual sessions offer strategic information about the business of trade shows and consumer events. Webinars feature top speakers and thought leaders sharing trade show tips, tricks, resources and solutions for some of the most critical challenges facing event marketers, show organizers and exhibitors today. New to IAEE virtual sessions and want more info, please click here.

Click here to find out more about our amazing Webinar Partners

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