IAEE Event Tech Demo Day: Data Power, Turning Insights into Action Across the Event Ecosystem: Bear Analytics

Recorded On: 02/24/2026

Data is at the core of every successful event strategy — powering better decisions, personalized experiences, and measurable ROI. This Demo Day will explore how organizers can harness data from multiple touchpoints — registration, marketing, matchmaking, lead retrieval, onsite engagement, and post-show reporting — to drive continuous improvement. Learn how to transform raw information into actionable insights that elevate attendee satisfaction, exhibitor success, and organizational performance.

Bear Analytics is the company behind Bear IQ, the Unified Event Intelligence platform for event organizers. Bear IQ brings together the core data from the systems that run your events: registration, marketing, exhibitor and sponsorship sales, onsite engagement, and more - into a single, consistent view. It standardizes metrics and reporting across teams so everyone is working from the same definitions and performance picture. Purpose-built for the events industry, Bear IQ works alongside your existing event and data technology to power the analytics layer your organization can rely on.

This webinar is free to IAEE members. For Nonmembers: You may purchase this full series at a discounted rate of $99 or you can choose which of the individual sessions you would like to attend for $19.99 each individual session.

Eric Misic

VP of Business Development and Co-Founder

Bear Analytics

Eric Misic is Co-Founder and VP of Business Development at Bear Analytics, a B2B SaaS company serving trade associations and event organizers since 2013. Eric leads commercial strategy, partnerships, and new client engagement for the Bear IQ platform, working with clients across a wide range of industries including technology, construction, broadcast, automotive aftermarket, agriculture, and large-scale commercial exhibitions. He focuses on helping associations and event organizers translate registration, attendance, and engagement data into measurable business outcomes, and is a frequent voice in the trade show and association community on audience intelligence, attendee retention, and data-driven event growth.

Joe Colangelo

CEO & Co-Founder

Bear Analytics

Joe Colangelo is CEO and Co-Founder of Bear Analytics, the company behind Bear IQ, the data intelligence platform built for trade associations and B2B event organizers. Since co-founding the company in 2013, Joe has led product vision and growth strategy at Bear Analytics, building a bootstrapped business that serves many of the most recognized brands in the events industry. He is a regular contributor to industry conversations on the role of data, AI, and audience intelligence in events, with commentary featured in TSNN, Trade Show Executive, Skift Meetings, and PCMA.

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