These sessions embrace innovation and showcase technology to drive progress in the industry, including personalized attendee experiences and leveraging digital technologies. Once logged in to the IAEE Knowledge Hub, you'll be able to find all of the sessions you have registered for in the Menu Bar and select My Learning.
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Contains 3 Product(s)
The IAEE Master Series Certificate: AI Accelerator is a hands-on educational series with Chris Gloede, CAE is specifically designed to accelerate your proficiency in generative AI content creation. Attendees will move beyond simple commands to mastering the foundational and advanced techniques of prompt engineering. The training covers creating high-quality, structured text using methods like role-based and Chain-of-Thought prompting, and culminates with a practical lab on generating brand-aligned visual content.
This hands-on educational series with Chris Gloede, CAE is specifically designed to accelerate your proficiency in generative AI content creation. Attendees will move beyond simple commands to mastering the foundational and advanced techniques of prompt engineering. The training covers creating high-quality, structured text using methods like role-based and Chain-of-Thought prompting, and culminates with a practical lab on generating brand-aligned visual content.
Thursday 6 August 2026 10:30-11:30 AM CST Session 1: The Basics of Prompting
- Define and apply the core components (Role, Task, Format, and Constraints) for effective AI prompts.
- Generate high-quality, structured text content using foundational prompting best practices.
- Utilize role-based prompting to achieve targeted and more relevant content outputs.
Thursday 13 August 2026 10:30-11:30 AM CST Session 2: Advanced Prompting Techniques
- Implement iterative prompting to refine and improve AI-generated content through successive steps.
- Execute the Chain-of-Thought technique to instruct the AI to perform complex, multi-step reasoning.
- Compare and contrast different advanced prompting methods for maximum efficiency in content generation.
Thursday 20 August 2026 10:30-11:30 AM CST Session 3: Visual AI and Practical Application
- Confidently generate high-quality, brand-aligned visual content (images and video) using a visual prompt formula.
- Explore and effectively apply specialty AI agents and tools to common association solutions.
- Explain the ethical considerations of AI and outline the key elements of a mission-aligned AI use policy.
To register for the full series, simply select the register button. Please note the individual sessions are not available for individual purchase. Upon completion of all three sessions participants will receive the downloadable IAEE Master Series Certificate: AI Accelerator certificate of completion. The IAEE Master Series Certificate is $119 for IAEE members and $179 for non-members.
Each session is eligible for 1 clock hour towards CEM recertification. Upon completion of all three sessions, 3 clock hours will be added to your IAEE transcript and are eligible towards CEM recertification.
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Contains 3 Component(s), Includes Credits Includes a Live Web Event on 06/10/2026 at 10:30 AM (CDT)
Join us for this IAEE webinar, presented by Matthias “Tesi” Baur, CEO of MBB Consulting as he explores how AI-generated data and insights are shaping strategic decision-making in the global exhibition industry. The session will focus on how AI brings together data from markets worldwide to give organizers and show directors clearer visibility on performance, market trends, and competitive dynamics. Attendees will gain a practical understanding of how AI supports more informed strategic decision-making.
Join us for this IAEE webinar, presented by Matthias “Tesi” Baur, CEO of MBB Consulting as he explores how AI-generated data and insights are shaping strategic decision-making in the global exhibition industry. The session will focus on how AI brings together data from markets worldwide to give organizers and show directors clearer visibility on performance, market trends, and competitive dynamics. Attendees will gain a practical understanding of how AI supports more informed strategic decision-making.
Learning Objectives:
- Apply AI insights to real strategic and commercial decisions
- Understand the challenges and opportunities of using AI tools and agents
- Use AI as a decision-support tool rather than a standalone solution
IAEE Webinars are FREE to members and available to non-members for $79.
$i++ ?>Matthias Tesi Baur
CEO
MBB-Consulting Group
Matthias Tesi Baur is an experienced strategist and consultant in the international business sector with over 24 years of expertise in the global trade fair and B2B industry. His career includes leadership positions at industry giants such as Messe Frankfurt, Reed Exhibitions, and UBM/Informa. Baur is distinguished by his ability to establish innovative business platforms in key markets including the USA, UK, and Asia. As Global E-Business Director at Reed Exhibitions, he led pioneering projects in digital transformation and big data. At UBM/Informa, Baur was responsible for an extensive portfolio of trade fairs and conferences, building international teams and achieving growth in the high double-digit range. Since 2012, he has been leading the MBB-Consulting Group, which specializes in growth strategies, M&A, and management training in the B2B sector.
Upon completion of this session, participants will receive 0.75 clock hours which is eligible towards CEM recertification.
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Contains 3 Component(s), Includes Credits Recorded On: 05/19/2026
Every event app promises engagement. None deliver it - because asking attendees to download, learn, and use yet another app is where engagement goes to die. And even when it works, it gets uninstalled shortly after the show ends, taking every connection with it. ShowCycle is preparing to unveil a fundamentally different approach: one that puts show floor engagement inside the tools attendees and exhibitors already live in every day. No new app. No adoption problem. And unlike anything else on the market, relationships built on the show floor don't have to disappear when the badges come off. Join us at Demo Day for the live debut of a solution built on a simple premise: the best event app is the one people are already using.
Engagement is the heartbeat of every successful show floor and today’s tools are redefining how organizers connect attendees and exhibitors. This Demo Day highlights the technologies and tactics that transform booths and floorplans into dynamic engagement hubs. Explore how mobile event apps, gamification tools, traffic builders, and beacon technology can increase dwell time, boost lead quality, and deliver real-time insights. Learn practical strategies for creating interactive experiences that enhance both attendee satisfaction and exhibitor ROI.
Every event app promises engagement. None deliver it, because asking attendees to download, learn, and use yet another app is where engagement goes to die. And even when it works, it gets uninstalled shortly after the show ends, taking every connection with it. ShowCycle is preparing to unveil a fundamentally different approach: one that puts show floor engagement inside the tools attendees and exhibitors already live in every day. No new app. No adoption problem. And unlike anything else on the market, relationships built on the show floor don't have to disappear when the badges come off. Join us at Demo Day for the live debut of a solution built on a simple premise: the best event app is the one people are already using.
This webinar is free to IAEE members. For Nonmembers: You may purchase this full series at a discounted rate of $99 or you can choose which of the individual sessions you would like to attend for $19.99 each individual session.
$i++ ?>Wayne Crawford
VP of Business Development
Show Cycle
Wayne Crawford, CEM serves as the VP of Business Development at ShowCycle. He is a 30+ year veteran of the events space and has held executive and sales leadership positions with numerous top 100 events, including the Consumer Electronics Shows, the National Association of Broadcasters Show and the JCK Jewelry Show. He has managed and launched successful events of all shapes and sizes in more than a dozen vertical markets.Wayne’s experience also includes extensive experience in the event technology space, where he currently heads sales and customer success with ShowCycle. He also led revenue and growth efforts at a2z, Inc., and Core-apps/Community Brands which eventually led to acquisition. Wayne also launched a successful consultancy, Wayne Manor Group LLC, which focused on sales and revenue optimization using Salesforce CRM and various event technology and AMS platforms.
$i++ ?>Pat Pathade
President and Founder
Show Cycle
Pat Pathade is the President and Founder at Show Cycle.
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Contains 3 Component(s), Includes Credits Recorded On: 05/19/2026
Engagement in Action: Transforming Event Journeys with Innovative Tech. Discover how event organizers are turning passive attendees into fully immersed, highly engaged participants. Through our Event Engagement Suite, we deliver a connected ecosystem of tools designed to elevate every key touchpoint. From audio-driven solutions that instantly connect to attendees’ mobile devices, delivering personalized content, sponsor messaging, and real-time guidance, to powerful session tracking tools that enable waitlist management, live updates, and seamless sign-ups, every interaction is optimized for engagement. Attendees can also capture exhibitors' content and contact information directly from their mobile devices with a simple scan, creating a more dynamic, data-rich event experience for both attendees and exhibitors.
Engagement is the heartbeat of every successful show floor and today’s tools are redefining how organizers connect attendees and exhibitors. This Demo Day highlights the technologies and tactics that transform booths and floorplans into dynamic engagement hubs. Explore how mobile event apps, gamification tools, traffic builders, and beacon technology can increase dwell time, boost lead quality, and deliver real-time insights. Learn practical strategies for creating interactive experiences that enhance both attendee satisfaction and exhibitor ROI.
Engagement in Action: Transforming Event Journeys with Innovative Tech
Discover how event organizers are turning passive attendees into fully immersed, highly engaged participants. Through our Event Engagement Suite, we deliver a connected ecosystem of tools designed to elevate every key touchpoint. From audio-driven solutions that instantly connect to attendees’ mobile devices, delivering personalized content, sponsor messaging, and real-time guidance, to powerful session tracking tools that enable waitlist management, live updates, and seamless sign-ups, every interaction is optimized for engagement. Attendees can also capture exhibitors' content and contact information directly from their mobile devices with a simple scan, creating a more dynamic, data-rich event experience for both attendees and exhibitors.This webinar is free to IAEE members. For Nonmembers: You may purchase this full series at a discounted rate of $99 or you can choose which of the individual sessions you would like to attend for $19.99 each individual session.
$i++ ?>Alexandra Schneider
SVP, Customer Success
Event Citadel
Alexandra Schneider is the SVP, Customer Success at Event Citadel. Alex oversees the organization's day-to-day operations and guides its mission to deliver the best event experiences across various markets, including trade, association, corporate, and government events. Alexandra's previous experience was overseeing CompuSystems team for over 15 years, previously serving as Vice President of Customer Success, where she successfully led the client management and customer support teams. With an extensive background at CompuSystems and in the events industry, Alex has acquired a wealth of experience in event management, operations, and customer success.
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Contains 3 Component(s), Includes Credits Recorded On: 05/19/2026
FastSensor helps event organizers and exhibitors move beyond assumptions to understand how attendees actually engage in physical spaces. Powered by unsupervised AI, our platform captures and analyzes real behavioral data - how people move, where they spend time and what drives meaningful engagement. For organizations and associations, this creates a new level of visibility into event performance, enabling smarter layout decisions, stronger exhibitor value and measurable ROI across the show floor. For exhibitors, it delivers clear, actionable insights to optimize booth strategy and maximize results. We’ll demonstrate how this approach transforms engagement from a black box to a measurable, continuously improving system, benefiting both organizers and exhibitors.
Engagement is the heartbeat of every successful show floor and today’s tools are redefining how organizers connect attendees and exhibitors. This Demo Day highlights the technologies and tactics that transform booths and floorplans into dynamic engagement hubs. Explore how mobile event apps, gamification tools, traffic builders, and beacon technology can increase dwell time, boost lead quality, and deliver real-time insights. Learn practical strategies for creating interactive experiences that enhance both attendee satisfaction and exhibitor ROI.
FastSensor helps event organizers and exhibitors move beyond assumptions to understand how attendees actually engage in physical spaces. Powered by unsupervised AI, our platform captures and analyzes real behavioral data - how people move, where they spend time and what drives meaningful engagement. For organizations and associations, this creates a new level of visibility into event performance, enabling smarter layout decisions, stronger exhibitor value and measurable ROI across the show floor. For exhibitors, it delivers clear, actionable insights to optimize booth strategy and maximize results. We’ll demonstrate how this approach transforms engagement from a black box to a measurable, continuously improving system, benefiting both organizers and exhibitors.
This webinar is free to IAEE members. For Nonmembers: You may purchase this full series at a discounted rate of $99 or you can choose which of the individual sessions you would like to attend for $19.99 each individual session.
$i++ ?>Jef Latimer
National Sales Manager
FastSensor
Jef Latimer is the National Sales Manager at FastSensor.
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Contains 3 Component(s), Includes Credits Recorded On: 05/19/2026
Swapcard is the revenue-first intelligent event management platform that uses AI, algorithms, and real-time engagement signals to personalize every touchpoint—recommending the right sessions and exhibitors, improving content discovery, and powering smarter matchmaking that turns interactions into higher-quality connections. For IAEE Demo Day: Driving Engagement Through Smart Technologies, we’ll show how Swapcard unifies registration, event operations, and attendee behavior in one intelligent system, so organizers can drive measurable engagement at scale, prove exhibitor ROI, and unlock sustainable revenue growth.
Engagement is the heartbeat of every successful show floor and today’s tools are redefining how organizers connect attendees and exhibitors. This Demo Day highlights the technologies and tactics that transform booths and floorplans into dynamic engagement hubs. Explore how mobile event apps, gamification tools, traffic builders, and beacon technology can increase dwell time, boost lead quality, and deliver real-time insights. Learn practical strategies for creating interactive experiences that enhance both attendee satisfaction and exhibitor ROI.
Swapcard is the revenue-first intelligent event management platform that uses AI, algorithms, and real-time engagement signals to personalize every touchpoint—recommending the right sessions and exhibitors, improving content discovery, and powering smarter matchmaking that turns interactions into higher-quality connections. For IAEE Demo Day: Driving Engagement Through Smart Technologies, we’ll show how Swapcard unifies registration, event operations, and attendee behavior in one intelligent system, so organizers can drive measurable engagement at scale, prove exhibitor ROI, and unlock sustainable revenue growth.
This webinar is free to IAEE members. For Nonmembers: You may purchase this full series at a discounted rate of $99 or you can choose which of the individual sessions you would like to attend for $19.99 each individual session.
$i++ ?>Paul De Barros
Enterprise Account Executive
Swapcard
Paul De Barros, is the Enterprise Account Executive at Swapcard. With 13+ years of Expo, exhibits, pricing optimization for Exhibitor experience, and we have helped many of the TSE Gold list events deliver for attendees and the exhibitors.
$i++ ?>Andrea Di Benedetto
Strategic Account Manager
Swapcard
Andrea Di Benedetto is the Strategic Account Manager at Swapcard
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Contains 3 Component(s), Includes Credits Recorded On: 05/19/2026
Attendees expect more than access. They expect a personalized experience. Join us for a live demo of MYS Connected, Map Your Show's AI-powered attendee engagement technology that creates a personalized event experience for every attendee. See how MYS Connected guides attendees to the right sessions, exhibitors, and connections through intelligent recommendations, smart networking matchmaking, and "Ask Lina," an agentic AI assistant that learns and adapts throughout the show. You’ll learn how to deepen attendee engagement, create more valuable connections for exhibitors, and more ROI for your show.
Engagement is the heartbeat of every successful show floor and today’s tools are redefining how organizers connect attendees and exhibitors. This Demo Day highlights the technologies and tactics that transform booths and floorplans into dynamic engagement hubs. Explore how mobile event apps, gamification tools, traffic builders, and beacon technology can increase dwell time, boost lead quality, and deliver real-time insights. Learn practical strategies for creating interactive experiences that enhance both attendee satisfaction and exhibitor ROI.
Attendees expect more than access. They expect a personalized experience. Join us for a live demo of MYS Connected, Map Your Show's AI-powered attendee engagement technology that creates a personalized event experience for every attendee. See how MYS Connected guides attendees to the right sessions, exhibitors, and connections through intelligent recommendations, smart networking matchmaking, and "Ask Lina," an agentic AI assistant that learns and adapts throughout the show. You’ll learn how to deepen attendee engagement, create more valuable connections for exhibitors, and more ROI for your show.
This webinar is free to IAEE members. For Nonmembers: You may purchase this full series at a discounted rate of $99 or you can choose which of the individual sessions you would like to attend for $19.99 each individual session.
$i++ ?>Justin Post
Vice President of Sales
Map Your Show
Justin Post is the VP of Sales at Map Your Show, helping event organizers, exhibitors, and attendees all save time, market content, and generate additional revenue! Ask me about our all-new AI-powered attendee planning experience.
$i++ ?>Rich Kensett
Vice President of Sales, EMEA
Map Your Show
Rich Kensett is the Vice President of Sales, EMEA at Map Your Show.
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Contains 3 Component(s), Includes Credits Recorded On: 05/19/2026
At EventsAir, we believe that meaningful engagement doesn’t happen by chance, it’s designed, guided, and measured. As attendee expectations continue to rise, organizers need smarter, more connected tools to deliver personalized experiences while proving real value to exhibitors. Our platform brings together mobile event apps, gamification, real-time data, and practical AI-powered features to help drive interaction, simplify navigation, and surface insights instantly. In this session, we’ll demonstrate how event teams can transform the show floor into a dynamic engagement environment, increasing dwell time, improving lead quality, and delivering measurable ROI for all stakeholders.
Engagement is the heartbeat of every successful show floor and today’s tools are redefining how organizers connect attendees and exhibitors. This Demo Day highlights the technologies and tactics that transform booths and floorplans into dynamic engagement hubs. Explore how mobile event apps, gamification tools, traffic builders, and beacon technology can increase dwell time, boost lead quality, and deliver real-time insights. Learn practical strategies for creating interactive experiences that enhance both attendee satisfaction and exhibitor ROI.
At EventsAir, we believe that meaningful engagement doesn’t happen by chance, it’s designed, guided, and measured. As attendee expectations continue to rise, organizers need smarter, more connected tools to deliver personalized experiences while proving real value to exhibitors. Our platform brings together mobile event apps, gamification, real-time data, and practical AI-powered features to help drive interaction, simplify navigation, and surface insights instantly. In this session, we’ll demonstrate how event teams can transform the show floor into a dynamic engagement environment, increasing dwell time, improving lead quality, and delivering measurable ROI for all stakeholders.
This webinar is free to IAEE members. For Nonmembers: You may purchase this full series at a discounted rate of $99 or you can choose which of the individual sessions you would like to attend for $19.99 each individual session.
$i++ ?>Ross Sawai
Head of US Sales
EventAir
Ross is the current Head of US Sales for EventAir, a comprehensive event management software and services company. With over 20+ years in the industry, he has a wealth of executive leadership experience focusing on sales, marketing, and operations, which brings positive and strategic thinking to every conversation he has. His diverse background includes globally recognized firms such as Momentive (formerly Community Brands), MCI, Searchwide, and GenieConnect by Lanyon (now Cvent). Originally from Hawaii, Ross resides in Texas where he leads the US presence and growth plans for the company.
$i++ ?>Sarah Spooner
Customer Success Team Lead - EMEA and US
EventsAir
Sarah Spooner is the Customer Success Team Lead - EMEA and US at EventsAir
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Contains 3 Component(s), Includes Credits Recorded On: 05/19/2026
Beyond the Booth: How eShow Puts the Attendee Experience at the Center of Your Show. What separates a good event from a great one? The attendee experience. In this session, we'll demonstrate how eShow's eDirectory, Exhibitor Events, and Curated Groups go beyond basic expo hall management to create a rich, guided online journey that connects attendees with the right exhibitors at the right time. As part of eShow's all-in-one platform, these features are fully integrated with Registration and Session & Speaker Management — so the attendee experience remains seamless and consistent at every stage of the event lifecycle. Come see what's possible when your technology is as connected as your event.
Engagement is the heartbeat of every successful show floor and today’s tools are redefining how organizers connect attendees and exhibitors. This Demo Day highlights the technologies and tactics that transform booths and floorplans into dynamic engagement hubs. Explore how mobile event apps, gamification tools, traffic builders, and beacon technology can increase dwell time, boost lead quality, and deliver real-time insights. Learn practical strategies for creating interactive experiences that enhance both attendee satisfaction and exhibitor ROI.
Beyond the Booth: How eShow Puts the Attendee Experience at the Center of Your Show What separates a good event from a great one? The attendee experience. In this session, we'll demonstrate how eShow's eDirectory, Exhibitor Events, and Curated Groups go beyond basic expo hall management to create a rich, guided online journey that connects attendees with the right exhibitors at the right time. As part of eShow's all-in-one platform, these features are fully integrated with Registration and Session & Speaker Management. So the attendee experience remains seamless and consistent at every stage of the event lifecycle. Come see what's possible when your technology is as connected as your event.
This webinar is free to IAEE members. For Nonmembers: You may purchase this full series at a discounted rate of $99 or you can choose which of the individual sessions you would like to attend for $19.99 each individual session.
$i++ ?>Samantha Duffy
Director of Sales
eShow
Samantha Duffy is the Director of Sales at eShow.
$i++ ?>Sarah Pace
Senior Sales Engineer
eShow
Sarah Pace, CMP is the Senior Sales Engineer at eShow.
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Contains 3 Component(s), Includes Credits Recorded On: 02/24/2026
Data is at the core of every successful event strategy, powering better decisions, personalized experiences, and measurable ROI. TryTalkValue is built as a collection of small, use-case–driven apps designed to help event teams make clearer decisions with the data they already have. EventPath is one of those mini apps. It focuses on a fundamental question every organizer faces: how do people actually find and decide to attend an event? By mapping audience paths across newsletters, communities, CRM lists, and historical attendee data, EventPath reveals channel overlap, contribution, and momentum before purchase. AI quietly supports this by connecting fragmented signals and surfacing patterns at scale—but the objective is simple: turn everyday engagement data into actions teams can confidently take across the event ecosystem.
Data is at the core of every successful event strategy, powering better decisions, personalized experiences, and measurable ROI. This Demo Day will explore how organizers can harness data from multiple touchpoints — registration, marketing, matchmaking, lead retrieval, onsite engagement, and post-show reporting, to drive continuous improvement. Learn how to transform raw information into actionable insights that elevate attendee satisfaction, exhibitor success, and organizational performance.
TalkValue is not a traditional event tech company, and we’re not a typical agency either. We build and operate what we call an Event Marketing Control Center for conference and exhibition teams. Most organizers don’t suffer from a lack of tools — they suffer from a lack of visibility. Registration data lives in one platform, CRM data in another, community conversations somewhere else, and reporting ends up in scattered spreadsheets. Decisions are then made on gut feeling, not intelligence. We unify those fragmented data sources and turn them into actionable intelligence — clear signals about where revenue is coming from, which cohorts are worth prioritizing, and where execution is getting stuck. From that intelligence, we help teams streamline manual workflows, automate what slows them down, and build a sustainable revenue engine. In the past 2.5 years, our team has supported over 200 events across the U.S., Japan, Hong Kong, and Korea. Sometimes we install the system and empower teams to run it themselves. Other times, we step in alongside them to execute. Either way, our role is the same: to help event organizations get out of their own way and operate with clarity, speed, and confidence.
This webinar is free to IAEE members. For Nonmembers: You may purchase this full series at a discounted rate of $99 or you can choose which of the individual sessions you would like to attend for $19.99 each individual session.
$i++ ?>Chase Changhee Seon
Co-Founder
Talk Value
Chase is co-founder of Talk Value, an AI-native events agency doing sales and marketing for B2B exhibitions and conferences. The team reads your data, builds automated inbound and outbound on top of it, and runs year-long engagement so the work doesn't stop when the show closes. Best-fit clients: event teams who are crazy with numbers.
$i++ ?>Min Seon
Co-Founder, CEO, Event and Community Project Manager
TalkValue
Min Seon is the Co-Founder, CEO, Event and Community Project Manager at TalkValue
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