Event Technology
Event Technology: These sessions embrace innovation and showcase technology to drive progress in the industry, including personalized attendee experiences and leveraging digital technologies. Once logged in to the IAEE Knowledge Hub, you'll be able to find all of the sessions you have registered for in the Menu Bar and select My Learning.
32 Results
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Contains 2 Component(s) Includes a Live Web Event on 10/22/2025 at 10:30 AM (CDT)
AI is no longer a futuristic concept, it’s a practical tool that’s reshaping how event professionals work and how events deliver value. But the journey is far from over. In this session, discover how organizers are using AI today to enhance their own productivity and elevate event outcomes from attendee marketing and sales to operations and beyond. You’ll hear real-world stories of experimentation, success, and lessons learned that will inspire you to explore new tools and approaches.
AI is no longer a futuristic concept, it’s a practical tool that’s reshaping how event professionals work and how events deliver value. But the journey is far from over. In this session, discover how organizers are using AI today to enhance their own productivity and elevate event outcomes from attendee marketing and sales to operations and beyond. You’ll hear real-world stories of experimentation, success, and lessons learned that will inspire you to explore new tools and approaches.
While the pace of change has only accelerated since then, this session offers a timely look at how professionals are navigating the evolving AI landscape, what’s working, what’s not, and what’s next. This session will be led by three event organizers who will share how they use AI to support their job success as well as for their organizations and the events they run. This session will be moderated by Nancy Drapeau, IPC and VP of Research at CEIR. She will share insights from CEIR’s August report on which captured AI adoption trends.
Learning Outcomes: Learn CEIR’s August report on AI adoption trends.
IAEE and CEIR webinars are free to members and available to non-members for $49. Eligible to earn 1 Clock Hour towards CEM recertification.
Brought to you by
Nancy Drapeau, IPC
Vice President of Research
Center for Exhibition Research
Nancy Drapeau, IPC. Is a market research veteran with more than 31 years in the business-to-business exhibitions industry. As CEIR’s Vice President of Research, Ms. Drapeau conducts industry wide studies and reports on current trends in the exhibition industry. In 2019, she was named to BizBash’s 1,000 Most Influential People in Events list. She holds a BA in Government from Georgetown University and a Master’s in Advanced European and International Studies from l’Institut Européen des Hautes Études Internationales. She is an AC Nielsen Burke Institute trained focus group moderator. She is a well-respected industry speaker and an active member of the Industry Insights Association and has served on the Event Industry Council’s (EIC) Research & Advocacy Task Force. She lives in Maine, with her husband and a border collie named Moxie.
Steven Carlisle
Digital & Marketing – North America
CloserStill Media
Steven Carlisle, VP Data, Digital & Marketing – North America, is a strategic B2B marketing leader with over 15 years of expertise in driving growth. He develops and executes data-driven, multi-channel campaigns designed to acquire and retain VIP audiences, consistently proving marketing's direct contribution to revenue goals. Steven is deeply committed to exploring and implementing artificial intelligence for next-level marketing performance.
Rachel Grundner
Director of Sales
North American Trailer Dealers Association (NATDA)
Rachel Grunder is the Director of Sales at the National American Trailer Dealers Association (NATDA). Rachel is a dedicated sales leader with a fervent commitment to fostering meaningful connections within the business community. Her unwavering focus on supporting and amplifying the goals of others has defined her tenure in trade shows and media. Currently steering her expertise and passion towards NATDA, she strives to nurture and expand partnerships with our esteemed members, elevating their journey as exhibitors, vendors, and sponsors. Based in the picturesque Colorado Front Range, Rachel finds balance with her family, immersing herself in the boundless wonders of the great outdoors during her leisure time.
Chris Pendley
Director of Data & Digital Services
Messe Frankfurt Inc.
Chris Pendley is entering his 15th year in the international trade show industry, currently overseeing all digital and data operations at Messe Frankfurt North America. He leads the company’s digital strategy and implementation for both domestic and international events, with a strong focus on leveraging AI technologies, data-driven insights, and new digital tools to enhance exhibitor and attendee experiences. In addition to his role at Messe Frankfurt, Chris serves on the IAEE Technologies Committee and on the Board of Directors for the Southeast Chapter, where he is Chairman of University Relations.
Upon completion, earn 1 Clock Hour towards CEM recertification.
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Contains 2 Component(s) Recorded On: 09/17/2025
Discover how AI is transforming event experiences through the voice-activated concierge, Event Copilot. This innovative AI assistant slashes wait times, boosts attendee engagement, and delivers real-time analytics to organizers and sponsors alike. This co-presentation will showcase a case-study with TurnOutNow and APCO as they dive into the details from APCO 2025.
Discover how AI is transforming event experiences through the voice-activated concierge, Event Copilot. This innovative AI assistant slashes wait times, boosts attendee engagement, and delivers real-time analytics to organizers and sponsors alike.
In this interactive session, you will:
- Identify the advanced AI capabilities and integration of multi-source data feeds that drive immediate, actionable insights for attendees, sponsors, and event operations.
- Develop a practical 90-day pilot plan, complete with KPIs, timelines, and resource mapping, to successfully implement voice-activated AI at your own events.
- Apply ethical frameworks encompassing privacy, consent, and accessibility to ensure your AI-driven solutions meet the highest standards and foster inclusive experiences.
After the session, participants will walkaway equipped with a KPI scorecard, roadmap, and ethics guardrails; empowering you to elevate your events and exhibitions through responsible and impactful AI integration.
IAEE webinars are free to members and available to non-members for $49. Eligible to earn 1 Clock Hour towards CEM recertification.
Harpreet Chatha
Chief Executive Officer
TurnoutNow
Harpreet Chatha is Founder & CEO of TurnoutNow, delivering AI-powered real-time analytics and engagement for events worldwide. A tech entrepreneur for 20+ years, he steers product vision, growth, and client success while championing frictionless attendee experiences through data-driven insight. Before TurnoutNow, Harpreet founded TechTier Solutions, co-founded and served as CTO of Vcopious, and held engineering leadership roles at SAP, Ceridian, Aon, Kinder?Morgan, and Dynegy, building enterprise platforms that boosted efficiency and market readiness. He holds a B.S. in Computer Science with a Mathematics minor from the University of Houston.
Patricia Giannini Henry, CAE CMP CEM
Chief of Events & Corporate Partnerships
APCO International
Patricia Giannini Henry, CAE CMP CEM, is Chief of Events & Corporate Partnerships at APCO International, the 40,000-member voice of emergency communications. A certified association executive with 20+ years' experience, she drives event strategy, revenue growth, and partnership development across a $3.5M portfolio of conferences, meetings, and virtual programs. Patricia launched APCO’s first virtual event, doubled attendance, and added $30K net income, and her data-driven campaigns grew Instagram followers 500% and tripled LinkedIn. Patricia is a builder of high-performing teams, she champions innovation, DEI, and member value while mentoring the next generation of event pros.
Upon completion, earn 1 Clock Hour towards CEM recertification.
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- Non-member - $49
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Contains 2 Component(s) Recorded On: 08/21/2025
Hear from Swapcard showcasing their strategies for going beyond the booth to help exhibitors generate innovative revenue streams.
Non-booth revenue opportunities are essential for exhibitors as they provide additional ways to maximize their ROI beyond traditional booth space. Options like sponsorships, digital advertising, and branded experiences allow exhibitors to extend their reach, enhance visibility, and deepen connections with attendees, ultimately driving more value from the event. For trade show organizers, offering these opportunities fosters stronger exhibitor relationships and diversifies revenue streams.
Swapcard is the leading AI-powered event engagement platform for associations, trade shows, and conference organizers. It maximizes attendee engagement, exhibitor ROI, and event revenue growth with an intuitive and customizable interface. By turning event data into actionable insights, it streamlines event operations and unlocks new revenue opportunities. With global reach and enterprise-level support, Swapcard has powered over 10,000 events for industry leaders like PCMA, NAVC, IAAPA, Informa, and Koelnmesse, turning event engagement into revenue.
Why Attend?
- Learn smart strategies to deepen exhibitor engagement
- Explore tools that elevate exposure and boost ROI
- Strengthen your offering with modern, in-demand solutions
Each session is built for your busy schedule:
✅ 20-minute live demos from leading solution providers
✅ 10-minute Q&A to get your questions answered in real time
✅ Built-in breaks between sessions to stay productive
Whether you’re looking to enhance attendee experience, optimize exhibitor interactions, or unlock new revenue opportunities, this is one event you should add to your calendar.
- Presenters: Claire Monier, Solution Design Manager, claire.monier@swapcard.com and Chris Haddow, Vice President of Sales, chris.haddow@swapcard.com
This webinar is free to IAEE members.
For Nonmembers: This is a series of 6 recordings for the 21 August Tech Demo Day. You may purchase this individual webinar for $19.99 or you may go to this listing to purchase the full series at a discounted rate of $99: LINK FOR SERIES PURCHASE
Participants can earn .50 Clock Hours towards CEM recertification for watching this recording or can earn up to 2 Clock Hours by watching the full series of 6 recordings.
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Register
- Non-member - $19.99
- Member - Free!
- Freeman Member - Free!
- More Information
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Contains 2 Component(s) Recorded On: 08/21/2025
Hear from Map Your Show showcasing their strategies for going beyond the booth to help exhibitors generate innovative revenue streams.
Non-booth revenue opportunities are essential for exhibitors as they provide additional ways to maximize their ROI beyond traditional booth space. Options like sponsorships, digital advertising, and branded experiences allow exhibitors to extend their reach, enhance visibility, and deepen connections with attendees, ultimately driving more value from the event. For trade show organizers, offering these opportunities fosters stronger exhibitor relationships and diversifies revenue streams.
Map Your Show is your trade show operating system. For 20 years, our technology has been trusted by the world's leading trade show and event organizers. MYS offers the technology solutions you need to power your event: building an expo floor plan, helping exhibitors stay on top of their deadlines, navigating attendees through the event with a mobile app, and selling booths and advertising, and generating more revenue for your event. Our technology powers trade shows and conferences so that organizers can focus on what matters most: delivering a successful event. Visit mapyourshow.com to learn more.
Why Attend?
- Learn smart strategies to deepen exhibitor engagement
- Explore tools that elevate exposure and boost ROI
- Strengthen your offering with modern, in-demand solutions
Each session is built for your busy schedule:
✅ 20-minute live demos from leading solution providers
✅ 10-minute Q&A to get your questions answered in real time
✅ Built-in breaks between sessions to stay productive
Whether you’re looking to enhance attendee experience, optimize exhibitor interactions, or unlock new revenue opportunities, this is one event you should add to your calendar.
- Presenters: Abby Nero, Regional Vice President, anero@mapyourshow.com and Tony Kruessel, Director of Exhibitor Engagement, tkruessel@mapyourshow.com
- Questions: Abby and Tony
This webinar is free to IAEE members.
For Nonmembers: This is a series of 6 recordings for the 21 August Tech Demo Day. You may purchase this individual webinar for $19.99 or you may go to this listing to purchase the full series at a discounted rate of $99: LINK FOR SERIES PURCHASE
Participants can earn .50 Clock Hours towards CEM recertification for watching this recording or can earn up to 2 Clock Hours by watching the full series of 6 recordings.
-
Register
- Non-member - $19.99
- Member - Free!
- Freeman Member - Free!
- More Information
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Contains 2 Component(s) Recorded On: 08/21/2025
Hear from Beyond Booth Consulting showcasing their strategies for going beyond the booth to help exhibitors generate innovative revenue streams.
Looking to grow exhibitor ROI beyond booth sales? Discover powerful new revenue opportunities—from digital sponsorships to immersive brand activations—that help exhibitors stand out and maximize value. At this free virtual event, you’ll see firsthand how today’s top platforms are helping organizers deliver new value to exhibitors and generate new revenue streams for their events.
At Beyond Booth Consulting, we help associations turn existing exhibitor and sponsor relationships into long-term, high-value partnerships. We deliver smart, flexible strategies—from exhibitor upsells to full-scale corporate partnerships—so you can maximize revenue without chasing new sponsors.
Why Attend?
- Learn smart strategies to deepen exhibitor engagement
- Explore tools that elevate exposure and boost ROI
- Strengthen your offering with modern, in-demand solutions
Each session is built for your busy schedule:
✅ 20-minute live demos from leading solution providers
✅ 10-minute Q&A to get your questions answered in real time
✅ Built-in breaks between sessions to stay productive
Whether you’re looking to enhance attendee experience, optimize exhibitor interactions, or unlock new revenue opportunities, this is one event you should add to your calendar.
- Presenter: Julie Minnick, Co-Founder, julie@beyond-booth.com
- Questions: Stacey Goldberg, Co-Founder, stacey@beyond-booth.com
This webinar is free to IAEE members.
For Nonmembers: This is a series of 6 recordings for the 21 August Tech Demo Day. You may purchase this individual webinar for $19.99 or you may go to this listing to purchase the full series at a discounted rate of $99: LINK FOR SERIES PURCHASE
Participants can earn .50 Clock Hours towards CEM recertification for watching this recording or can earn up to 2 Clock Hours by watching the full series of 6 recordings.
-
Register
- Non-member - $19.99
- Member - Free!
- Freeman Member - Free!
- More Information
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Contains 3 Product(s)
IAEE Demo Days is a virtual event series in 2025, bringing together event organizers, technology providers, and industry professionals. This platform highlights the latest innovations while fostering discussions on industry challenges and solutions. Join us to explore cutting-edge tools, gain valuable insights, and connect with key players shaping the future of events. This Demo Day topic will highlight non-booth revenue opportunities in the Innovative Revenue Streams Beyond The Booth three-part series.
IAEE Demo Days is a virtual event series in 2025, bringing together event organizers, technology providers, and industry professionals. This platform highlights the latest innovations while fostering discussions on industry challenges and solutions. Join us to explore cutting-edge tools, gain valuable insights, and connect with key players shaping the future of events. This Demo Day topic will highlight non-booth revenue opportunities in the Innovative Revenue Streams Beyond The Booth three-part series.
Company Participation
- IAEE Event Tech Demo Day - Innovative Revenue Streams Beyond The Booth - Beyond Booth Consulting LLC
- IAEE Event Tech Demo Day - Innovative Revenue Streams Beyond The Booth - Swapcard
- IAEE Event Tech Demo Day - Innovative Revenue Streams Beyond The Booth - Map Your Show
This webinar series is free to IAEE members. Nonmembers may purchase the full series at a discounted rate of $99 or there is the option to purchase individual recordings at $19.99 each. To purchase individually, please go to the specific individual webinar listing that you are looking to purchase if not purchasing the series here.
Participants can earn up to 2 Clock Hours towards to CEM recertification by watching the full series.
Brought to You by
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- Non-member - $99
- Member - Free!
- Freeman Member - Free!
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Contains 2 Component(s) Recorded On: 06/17/2025
Hear from Rozie Synopsis showcasing their strategies for AI-powered insights and revenue generation and gain knowledge of their recommended tools.
Rozie Synopsis is a content intelligence company helping organizations unlock the full value of live conversations. Our AI-powered solutions capture, distill, and amplify insights in real-time, transforming fleeting moments into lasting content assets.
Our flagship product, Rozie Synopsis for Events, enhances the onsite experience with live session summaries and recaps while giving organizers tailored content assets per session to extend the event’s life across months. With us, events don’t just inform, they create momentum. We help distill knowledge, amplify its reach, and transform events into vibrant, year-round communities that keep conversations and value going long after the closing keynote.
AI is changing the game for trade show organizers—don’t get left behind. Join us for Demo Day: From Data to Decisions: AI-Powered Insights & Revenue Generation. Explore cutting-edge technology that helps you work smarter, drive revenue, and deliver better events—all in a single morning.
Each session is built for your busy schedule:
✅ 20-minute live demos from leading solution providers
✅ 10-minute Q&A to get your questions answered in real time
✅ Built-in breaks between sessions to stay productive
Whether you’re looking to enhance attendee experience, optimize exhibitor interactions, or unlock new revenue opportunities, this is one event you should add to your calendar.
- Presenter: Lochlainn Byrne, Chief Evangelist, lochlainn@rozie.ai
This webinar is free to IAEE members.
For Nonmembers: This is a series of 6 recordings for the 17 June Tech Demo Day. You may purchase this individual webinar for $19.99 or you may go to this listing to purchase the full series at a discounted rate of $99: LINK FOR SERIES PURCHASE
Participants can earn .50 Clock Hours towards CEM recertification for watching this recording or can earn up to 2 Clock Hours by watching the full series of 6 recordings.
-
Register
- Non-member - $19.99
- Member - Free!
- Freeman Member - Free!
- More Information
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Contains 2 Component(s) Recorded On: 06/17/2025
Hear from Snöball showcasing their strategies for AI-powered insights and revenue generation and gain knowledge of their recommended tools.
Snöball uses peer-to-peer referrals to expand event reach and audience through personalized marketing campaigns. With a 32% conversion rate from social shares to registrations, it’s a cost-effective way to expand your reach.
Snöball is a peer-to-peer marketing solution that transforms your attendees, speakers, sponsors, members, and exhibitors into powerful promoters. Through personalized landing pages, referral tracking, and automated sharing, Snöball drives measurable registrations and maximizes event reach. Event organizers use Snöball to increase conversions, reduce acquisition costs, and prove real ROI across their marketing campaigns. Whether virtual, in-person, or hybrid, Snöball helps your community grow your audience—authentically and at scale.
AI is changing the game for trade show organizers—don’t get left behind. Join us for Demo Day: From Data to Decisions: AI-Powered Insights & Revenue Generation. Explore cutting-edge technology that helps you work smarter, drive revenue, and deliver better events—all in a single morning.
Each session is built for your busy schedule:
✅ 20-minute live demos from leading solution providers
✅ 10-minute Q&A to get your questions answered in real time
✅ Built-in breaks between sessions to stay productive
Whether you’re looking to enhance attendee experience, optimize exhibitor interactions, or unlock new revenue opportunities, this is one event you should add to your calendar.
- Presenter: Rachel Stephan, Snöballer-in-Chief, rachel@snoball.events
- Questions: Saad Tawfiq, Account Manager, saad@snoball.events
This webinar is free to IAEE members.
For Nonmembers: This is a series of 6 recordings for the 17 June Tech Demo Day. You may purchase this individual webinar for $19.99 or you may go to this listing to purchase the full series at a discounted rate of $99: LINK FOR SERIES PURCHASE
Participants can earn .50 Clock Hours towards CEM recertification for watching this recording or can earn up to 2 Clock Hours by watching the full series of 6 recordings.
-
Register
- Non-member - $19.99
- Member - Free!
- Freeman Member - Free!
- More Information
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Contains 2 Component(s) Recorded On: 06/17/2025
Hear from TurnoutNow showcasing their strategies for AI-powered insights and revenue generation and gain knowledge of their recommended tools.
TurnoutNow spent a decade turning event data into revenue. Event Copilot is an AI driven, voice enabled assistant that transforms live attendee questions into insights and sponsor dollars. It mines registration, content, and behavior data in real time, matching high intent attendees with exhibitors. The lightweight widget embeds in any site, app, or kiosk, integrating with all major event tech stacks in minutes. Proven in rollouts for trade shows/expos, conferences/conventions, internal corporate meetings, and virtual/hybrid events worldwide, delivering revenue impact. SOC 2 compliant, with ISO 42001/27001 certifications pending, it brings enterprise grade security to organizations from Fortune 500s to associations of all sizes. See it live at eventcopilot.ai.
AI is changing the game for trade show organizers—don’t get left behind. Join us for Demo Day: From Data to Decisions: AI-Powered Insights & Revenue Generation. Explore cutting-edge technology that helps you work smarter, drive revenue, and deliver better events—all in a single morning.
Each session is built for your busy schedule:
✅ 20-minute live demos from leading solution providers
✅ 10-minute Q&A to get your questions answered in real time
✅ Built-in breaks between sessions to stay productive
Whether you’re looking to enhance attendee experience, optimize exhibitor interactions, or unlock new revenue opportunities, this is one event you should add to your calendar.
- Presenter: Harpreet Chatha, Chief Executive Officer, harpreet.chatha@turnoutnow.com
- Questions: Liz Amicone, Enterprise Sales Account Executive, liz.amicone@turnoutnow.com
This webinar is free to IAEE members.
For Nonmembers: This is a series of 6 recordings for the 17 June Tech Demo Day. You may purchase this individual webinar for $19.99 or you may go to this listing to purchase the full series at a discounted rate of $99: LINK FOR SERIES PURCHASE
Participants can earn .50 Clock Hours towards CEM recertification for watching this recording or can earn up to 2 Clock Hours by watching the full series of 6 recordings.
-
Register
- Non-member - $19.99
- Member - Free!
- Freeman Member - Free!
- More Information
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Contains 2 Component(s) Recorded On: 06/17/2025
Hear from Boost Express showcasing their strategies for AI-powered insights and revenue generation and gain knowledge of their recommended tools.
Boost.Express is a collaborative advertising platform for tradeshows and exhibitions, enabling sponsors and exhibitors to co-create targeted campaigns leveraging first-party event data and brand recognition. It automates campaign setup and management with AI-driven workflows, directing qualified traffic to native landing pages on event websites.
For organizers, it introduces a year-round monetization channel, increasing registrations, attracting exhibitors, and reducing advertising budgets.
For sponsors and exhibitors, it drives leads, visibility, and engagement with target audiences year-round.
With no upfront licensing or annual cost, Boost.Express works on a clean revenue-share model with minimal budgets. Boost.express accelerates marketing efficiency, fostering partnerships and data-driven strategies.
AI is changing the game for trade show organizers—don’t get left behind. Join us for Demo Day: From Data to Decisions: AI-Powered Insights & Revenue Generation. Explore cutting-edge technology that helps you work smarter, drive revenue, and deliver better events—all in a single morning.
Each session is built for your busy schedule:
✅ 20-minute live demos from leading solution providers
✅ 10-minute Q&A to get your questions answered in real time
✅ Built-in breaks between sessions to stay productive
Whether you’re looking to enhance attendee experience, optimize exhibitor interactions, or unlock new revenue opportunities, this is one event you should add to your calendar.
- Presenter: Danis Nova, Co-founder / CEO, Danis@boost.express
- Questions: Beezar Sirini, Co-founder / CRO, Beezar@boost.express
This webinar is free to IAEE members.
For Nonmembers: This is a series of 6 recordings for the 17 June Tech Demo Day. You may purchase this individual webinar for $19.99 or you may go to this listing to purchase the full series at a discounted rate of $99: LINK FOR SERIES PURCHASE
Participants can earn .50 Clock Hours towards CEM recertification for watching this recording or can earn up to 2 Clock Hours by watching the full series of 6 recordings.
-
Register
- Non-member - $19.99
- Member - Free!
- Freeman Member - Free!
- More Information
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