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This area focuses on the creative vision and aesthetic of an event, visual elements to create atmosphere and memorable moments. Content also includes sessions on best practices for managing logistics, vendors, and technical aspects to bring the designer's vision to reality. Once logged in to the IAEE Knowledge Hub, you'll be able to find all of the sessions you have registered for in the Menu Bar and select My Learning. 

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106 Results

  • Contains 3 Component(s), Includes Credits Includes a Live Web Event on 04/14/2027 at 10:30 AM (CDT)

    Booth award programs aren't just trophies for the wall, they're powerful marketing, motivation, and measurement tools for event and exhibitions teams. In this 45-minute webinar, we'll explore how event organizers design and run booth award programs that boost exhibitor engagement, elevate the show floor experience, and generate lasting buzz. Whether you're planning your first competition or looking to refresh an existing one, you'll walk away with practical frameworks for judging criteria, category design, and promotion strategies that make your program credible, fair, and genuinely exciting for participants.

    Booth award programs aren't just trophies for the wall, they're powerful marketing, motivation, and measurement tools for event and exhibitions teams. In this 45-minute webinar, we'll explore how event organizers design and run booth award programs that boost exhibitor engagement, elevate the show floor experience, and generate lasting buzz. Whether you're planning your first competition or looking to refresh an existing one, you'll walk away with practical frameworks for judging criteria, category design, and promotion strategies that make your program credible, fair, and genuinely exciting for participants.

    Learning Objectives:

    • Identify the key components of a well-structured booth award program, including judging criteria, award categories, and evaluation timelines.
    • Design fair and transparent judging processes that balance creativity, brand messaging, and attendee engagement.
    • Develop a promotion and recognition strategy that maximizes exhibitor participation and post-event visibility for winners.
    Emily Olson

    Emily Olson

    Editor

    EXHIBITOR

    Emily Olson is editor of EXHIBITOR magazine and a longtime journalist with more than 20 years of experience covering business, arts, culture, and live events. She leads editorial strategy, industry research projects, and international awards programs, and regularly speaks at industry events around the world. Emily is particularly interested in how storytelling, design, and shared experiences shape the way people connect.

    Mark Anderson

    Mark Anderson

    Marketing Manager

    EXHIBITOR Group

    Mark Anderson has served in multiple marketing roles over the past 20 years for EXHIBITOR Magazine and the organization’s professional development events, including EXHIBITORLIVE, the conference for trade show and corporate event marketers. Mark primarily manages EXHIBITOR’s email marketing and PR programs, and he also serves as news editor for ExhibitorOnline.com and helps to manage three of EXHIBITOR’s awards programs.

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    This session is eligible for 0.75 clock hours towards CEM Recertification. 

    • Register
      • Freeman Member - Free!
      • Member - Free!
      • Non-member - $79
      • IAEE Member Supplier - Free!
      • IAEE Member Organizer - Free!
      • Freeman Member Supplier - Free!
      • Non-member Supplier - $79
      • Non-member Organizer - $79
    • More Information
  • Contains 3 Component(s), Includes Credits Includes a Live Web Event on 02/10/2027 at 10:30 AM (CST)

    Sustainability efforts are only as good as the conversations happening behind the scenes. Reducing event emissions is a team sport, it requires alignment across every stakeholder in the event ecosystem. This session brings together the organizer and supplier to explore how collaboration across the full event lifecycle can drive meaningful, measurable change. This real-world case study discussion will unpack where often overlooked opportunities such as audio visual production lie, how to navigate cost and sustainability tradeoffs, and how event organizers can engage their supply chain holistically to reduce the carbon footprint of their events. Walk away with practical frameworks for engaging your supply chain and taking shared ownership of your event's environmental impact.

    Sustainability efforts are only as good as the conversations happening behind the scenes. Reducing event emissions is a team sport, it requires alignment across every stakeholder in the event ecosystem. This session brings together the organizer and supplier to explore how collaboration across the full event lifecycle can drive meaningful, measurable change. This real-world case study discussion will unpack where often overlooked opportunities such as audio visual production lie, how to navigate cost and sustainability tradeoffs, and how event organizers can engage their supply chain holistically to reduce the carbon footprint of their events. Walk away with practical frameworks for engaging your supply chain and taking shared ownership of your event's environmental impact.

    Learning Objectives:

    • Identify at least three high-impact opportunities to reduce both direct and indirect emissions across the event lifecycle, including AV production and business travel.
    • Evaluate the cost-versus-sustainability tradeoffs inherent in event planning decisions and apply a practical framework for navigating them in conversation with suppliers.
    • Develop a set of targeted questions and engagement strategies to hold supply chain partners accountable and drive shared ownership of your event's environmental impact.

    Phil Alongi

    Phil Alongi

    President & CEO

    Alongi Media

    Phil Alongi is an Emmy® Award-winning media executive and co-founder of Alongi Media, one of the fastest-growing live event and broadcast production companies in the U.S. Since launching the company in 2020, he has helped lead its rapid growth, earning a spot on the Inc. 5000 list with more than 1,200% growth over three years. Alongi Media specializes in high-impact, sustainable live events and broadcasts, producing everything from corporate summits to U.S. presidential inaugurations. Before founding Alongi Media, Phil served as Showrunner and Executive Producer at Big Fish Entertainment and previously worked as Director of Program Development and Executive Producer at NJTV News. He began his career at NBC News, where he produced for Nightly News, Today, and numerous specials.

    Kelsey Frenkiel

    Kelsey Frenkiel

    Director, Sustainability Program

    GBTA Foundation

    Kelsey Frenkiel is a travel, sustainability, and conservation professional. She is the Director of the Sustainability Program at the GBTA Foundation, which aims to drive positive change through business travel for People & Planet. At the GBTA Foundation, Kelsey leads efforts to empower and incentivize organizations of all sizes and in all geographies to start, advance, and accelerate the integration of practices that reduce their business travel emissions, on a joint journey with the travel value chain, to reach Net Zero by 2050.

    This session is eligible for 0.75 clock hours towards CEM Recertification. 

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    • Register
      • Freeman Member - Free!
      • Member - Free!
      • Non-member - $79
      • IAEE Member Supplier - Free!
      • IAEE Member Organizer - Free!
      • Freeman Member Supplier - Free!
      • Non-member Supplier - $79
      • Non-member Organizer - $79
    • More Information
  • Contains 3 Component(s), Includes Credits Recorded On: 09/16/2026

    在展会及现场活动期间,突发状况往往会迅速引发一系列难题——包括沟通受阻、运营混乱,以及主办方、场馆方、供应商、参展商乃至领导团队之间的响应滞后。在本次网络研讨会中,与会者将共同探讨活动团队在活动开始前加强应急准备的三种实用途径。本次会议将重点聚焦于优化沟通规划、明确决策职责,以及强化各利益相关方之间的协同一致,旨在帮助各方在瞬息万变的局势中减少混乱,提升响应成效。本研讨会专为展会及活动行业的专业人士量身打造,将提供极具实操价值的应急准备洞察,助力与会者将其成功应用于未来举办的各类规模的活动之中。 Disruptions during exhibitions and live events can quickly create communication challenges, operational confusion, and response delays across organizers, venues, vendors, exhibitors, and leadership teams. In this webinar, attendees will explore three practical ways event teams can strengthen emergency preparedness before an event begins. The session will focus on improving communication planning, clarifying decision-making responsibilities, and strengthening stakeholder alignment to help reduce confusion and improve response effectiveness during fast-moving situations. Designed for exhibition and event professionals, this webinar provides practical preparedness insights that attendees can apply to future events of all sizes.

    在展会和现场活动期间,突发状况往往会迅速引发一系列难题,导致主办方、场馆方、供应商、参展商及领导团队之间出现沟通障碍、运营混乱和响应迟滞。在本次网络研讨会中,与会者将共同探讨活动团队在活动开始前加强应急准备的三种实用途径。本次会议将重点聚焦于完善沟通规划、明确决策职责以及加强各利益相关方之间的协同一致,旨在帮助各方在瞬息万变的紧急局势中减少混乱,提升响应成效。本研讨会专为展会与活动行业的专业人士量身打造,将提供切实可行的应急准备策略与见解,供与会者应用于未来举办的各类规模的活动之中。

    学习目标:
    1. 掌握在现场活动开始前完善沟通规划的实用方法。
    2. 明确活动团队可采取的具体步骤,以便提前界定决策角色及应急上报职责。
    3. 探索如何在突发状况发生前,加强活动各利益相关方之间的协调与协同。

    本次会议对 IAEE 会员免费,非会员费用为 79 美元。

    Disruptions during exhibitions and live events can quickly create communication challenges, operational confusion, and response delays across organizers, venues, vendors, exhibitors, and leadership teams. In this webinar, attendees will explore three practical ways event teams can strengthen emergency preparedness before an event begins. The session will focus on improving communication planning, clarifying decision-making responsibilities, and strengthening stakeholder alignment to help reduce confusion and improve response effectiveness during fast-moving situations. Designed for exhibition and event professionals, this webinar provides practical preparedness insights that attendees can apply to future events of all sizes.

    Learning Objectives:  
    1. Recognize practical ways to improve communication planning before a live event.
    2. Identify steps event teams can take to clarify decision-making roles and escalation responsibilities in advance.
    3. Explore ways to strengthen coordination and alignment between event stakeholders before disruptions occur.

    This session is free for IAEE Members and $79 for non-members.

    Bob Mellinger

    Bob Mellinger

    President and Founder

    Attainium Corporation

    Bob Mellinger is the Founder and CEO of Attainium Corp, where he helps organizations  improve preparedness by understanding how they coordinate, communicate, and make decisions  during disruption. For more than 30 years, he has worked with associations, event organizations,  credit unions, corporations, and other organizations to strengthen readiness through business  continuity planning, facilitated exercises, workshops, and preparedness initiatives.  Bob is a frequent speaker on preparedness, continuity, crisis response, and organizational  coordination under pressure. He has delivered sessions for organizations including ASAE, IAEE, MPI, PCMA, credit union organizations, and numerous professional and trade associations, and  has served as a guest lecturer at several universities.  His work focuses on helping organizations surface operational realities before an incident  exposes them, enabling leaders and teams to respond with greater clarity, confidence, and  coordination. 

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    本次课程可计入0.75个学时,用于CEM资格证书的重新认证。

    This session is eligible for 0.75 clock hour towards CEM recertification. 

    观看会议:进入直播或点播虚拟会议后,选择 CC 按钮即可查看西班牙语、中文或英语的字幕。
    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese.
    完成点播虚拟课程后:选择中文、西班牙文或英文的课程评估调查。
    After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.

  • Contains 3 Component(s), Includes Credits Recorded On: 09/16/2026

    Las interrupciones durante exposiciones y eventos en vivo pueden generar rápidamente desafíos de comunicación, confusión operativa y retrasos en la respuesta entre organizadores, recintos, proveedores, expositores y equipos directivos. En este seminario web, los asistentes explorarán tres formas prácticas en las que los equipos de eventos pueden reforzar su preparación ante emergencias antes de que el evento dé comienzo. La sesión se centrará en mejorar la planificación de la comunicación, clarificar las responsabilidades en la toma de decisiones y fortalecer la alineación entre las partes interesadas, con el fin de ayudar a reducir la confusión y mejorar la eficacia de la respuesta durante situaciones de rápida evolución. Diseñado para profesionales del sector de exposiciones y eventos, este seminario web ofrece conocimientos prácticos sobre preparación que los asistentes podrán aplicar en futuros eventos de cualquier magnitud. Disruptions during exhibitions and live events can quickly create communication challenges, operational confusion, and response delays across organizers, venues, vendors, exhibitors, and leadership teams. In this webinar, attendees will explore three practical ways event teams can strengthen emergency preparedness before an event begins. The session will focus on improving communication planning, clarifying decision-making responsibilities, and strengthening stakeholder alignment to help reduce confusion and improve response effectiveness during fast-moving situations. Designed for exhibition and event professionals, this webinar provides practical preparedness insights that attendees can apply to future events of all sizes.

    Las interrupciones durante exposiciones y eventos en vivo pueden generar rápidamente desafíos de comunicación, confusión operativa y retrasos en la respuesta entre organizadores, recintos, proveedores, expositores y equipos directivos. En este seminario web, los asistentes explorarán tres formas prácticas en las que los equipos de eventos pueden reforzar su preparación para emergencias antes de que comience el evento. La sesión se centrará en mejorar la planificación de la comunicación, clarificar las responsabilidades en la toma de decisiones y fortalecer la alineación entre las partes interesadas, con el fin de ayudar a reducir la confusión y mejorar la eficacia de la respuesta durante situaciones de rápida evolución. Diseñado para profesionales del sector de exposiciones y eventos, este seminario web ofrece conocimientos prácticos sobre preparación que los asistentes podrán aplicar en futuros eventos de cualquier magnitud.

    Objetivos de aprendizaje:
    1. Reconocer formas prácticas de mejorar la planificación de la comunicación antes de un evento en vivo.
    2. Identificar los pasos que los equipos de eventos pueden seguir para clarificar de antemano los roles de toma de decisiones y las responsabilidades de escalamiento.
    3. Explorar formas de fortalecer la coordinación y la alineación entre las partes interesadas del evento antes de que se produzcan interrupciones.

    Esta sesión es gratuita para los miembros de la IAEE y tiene un costo de $79 para los no miembros.

    Disruptions during exhibitions and live events can quickly create communication challenges, operational confusion, and response delays across organizers, venues, vendors, exhibitors, and leadership teams. In this webinar, attendees will explore three practical ways event teams can strengthen emergency preparedness before an event begins. The session will focus on improving communication planning, clarifying decision-making responsibilities, and strengthening stakeholder alignment to help reduce confusion and improve response effectiveness during fast-moving situations. Designed for exhibition and event professionals, this webinar provides practical preparedness insights that attendees can apply to future events of all sizes.

    Learning Objectives:  
    1. Recognize practical ways to improve communication planning before a live event.
    2. Identify steps event teams can take to clarify decision-making roles and escalation responsibilities in advance.
    3. Explore ways to strengthen coordination and alignment between event stakeholders before disruptions occur.

    This session is free for IAEE Members and $79 for non-members.

    Bob Mellinger

    Bob Mellinger

    President and Founder

    Attainium Corporation

    Bob Mellinger is the Founder and CEO of Attainium Corp, where he helps organizations  improve preparedness by understanding how they coordinate, communicate, and make decisions  during disruption. For more than 30 years, he has worked with associations, event organizations,  credit unions, corporations, and other organizations to strengthen readiness through business  continuity planning, facilitated exercises, workshops, and preparedness initiatives.  Bob is a frequent speaker on preparedness, continuity, crisis response, and organizational  coordination under pressure. He has delivered sessions for organizations including ASAE, IAEE, MPI, PCMA, credit union organizations, and numerous professional and trade associations, and  has served as a guest lecturer at several universities.  His work focuses on helping organizations surface operational realities before an incident  exposes them, enabling leaders and teams to respond with greater clarity, confidence, and  coordination. 

    Esta sesión es válida para obtener 1 hora de crédito para la recertificación CEM.

    This session is eligible for 1 clock hour towards CEM recertification. 

    Para ver la sesión: Una vez que haya ingresado a la sesión virtual en vivo o bajo demanda, seleccione el botón CC para activar los subtítulos en españo.

    Una vez que haya completado la sesión virtual a demanda: seleccione la encuesta de evaluación de la sesión en español.

    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Spanish.

    After you have completed the on-demand virtual session: select the session evaluation survey in Spanish.

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  • Contains 3 Component(s), Includes Credits Recorded On: 09/16/2026

    Disruptions during exhibitions and live events can quickly create communication challenges, operational confusion, and response delays across organizers, venues, vendors, exhibitors, and leadership teams. In this webinar, attendees will explore three practical ways event teams can strengthen emergency preparedness before an event begins. The session will focus on improving communication planning, clarifying decision-making responsibilities, and strengthening stakeholder alignment to help reduce confusion and improve response effectiveness during fast-moving situations. Designed for exhibition and event professionals, this webinar provides practical preparedness insights that attendees can apply to future events of all sizes.

    Disruptions during exhibitions and live events can quickly create communication challenges, operational confusion, and response delays across organizers, venues, vendors, exhibitors, and leadership teams. In this webinar, attendees will explore three practical ways event teams can strengthen emergency preparedness before an event begins. The session will focus on improving communication planning, clarifying decision-making responsibilities, and strengthening stakeholder alignment to help reduce confusion and improve response effectiveness during fast-moving situations. Designed for exhibition and event professionals, this webinar provides practical preparedness insights that attendees can apply to future events of all sizes.

    Learning Objectives:  
    1. Recognize practical ways to improve communication planning before a live event.
    2. Identify steps event teams can take to clarify decision-making roles and escalation responsibilities in advance.
    3. Explore ways to strengthen coordination and alignment between event stakeholders before disruptions occur.

    This session is free for IAEE Members and is $79 for non-members.

    Bob Mellinger

    Bob Mellinger

    President and Founder

    Attainium Corporation

    Bob Mellinger is the Founder and CEO of Attainium Corp, where he helps organizations  improve preparedness by understanding how they coordinate, communicate, and make decisions  during disruption. For more than 30 years, he has worked with associations, event organizations,  credit unions, corporations, and other organizations to strengthen readiness through business  continuity planning, facilitated exercises, workshops, and preparedness initiatives.  Bob is a frequent speaker on preparedness, continuity, crisis response, and organizational  coordination under pressure. He has delivered sessions for organizations including ASAE, IAEE, MPI, PCMA, credit union organizations, and numerous professional and trade associations, and  has served as a guest lecturer at several universities.  His work focuses on helping organizations surface operational realities before an incident  exposes them, enabling leaders and teams to respond with greater clarity, confidence, and  coordination. 

    image

    This session is eligible for 0.75 clock hours towards CEM Recertification. 

    • Register
      • Freeman Member - Free!
      • Member - Free!
      • Non-member - $79
      • IAEE Member Supplier - Free!
      • IAEE Member Organizer - Free!
      • Freeman Member Supplier - Free!
      • Non-member Supplier - $79
      • Non-member Organizer - $79
    • More Information
  • Best of 2026
    Contains 3 Component(s), Includes Credits Recorded On: 07/29/2026

    Want your event to feel polished, intentional, and unforgettable without blowing your budget? In this high-energy session, you’ll learn how to create “wow” moments using what’s already around you: venue features, destination partners, local creatives, and smart sponsorship activations. Through real-world case studies and practical ideas, you’ll walk away with fresh ways to deliver a high-impact experience that feels premium and thoughtful, even on a shoestring.

    Want your event to feel polished, intentional, and unforgettable without blowing your budget? In this high-energy session, you’ll learn how to create “wow” moments using what’s already around you: venue features, destination partners, local creatives, and smart sponsorship activations. Through real-world case studies and practical ideas, you’ll walk away with fresh ways to deliver a high-impact experience that feels premium and thoughtful, even on a shoestring.

    Learning Objectives  
    • Use venue assets, local partners, and destination resources to create high-impact attendee experiences with minimal spend 
    • Identify creative sponsorship opportunities that enhance the attendee journey while increasing event support and visibility 
    • Apply proven ideas from real case studies to design memorable meeting moments that feel polished, purposeful, and practical

    This virtual session is available to IAEE Members for free and non-members $79. 

    Ksenija Polla, CMP, CICE, CEF-IF

    Ksenija Polla, CMP, CICE, CEF-IF

    Director of International Development

    Talley Management Group

    Ksenija Polla, CMP, CICE is the Director of International Development at Talley Management Group, bringing over 30 years of expertise in international association meetings. Her extensive experience encompasses membership recruitment and retention, product development, event management, sales, marketing, and relationship development. Since joining Talley in June 2024, Ksenija has been instrumental in expanding the firm's global reach and enhancing client engagement strategies. Her leadership has significantly contributed to Talley's growth in international markets, especially through partnerships in Asia, Latin America, and the Middle East.  

    Prior to Talley, Ksenija held several pivotal roles at the International Congress and Convention Association (ICCA), where she spearheaded initiatives like the ICCA Skills certification and the Association Impact Masterclass. She began her career in Croatia’s congress sector before joining ICCA in 1997, ultimately leading the Association Community (2013–2020), serving as Regional Director for North America (2021), and later as Head of Education and Legacy Programmes (2023), overseeing global education and the acclaimed Incredible Impacts Programme.  
     
    A passionate advocate for human-centric leadership, gender equality, and sustainable impact in the business events industry, Ksenija is a frequent speaker at international conferences including IMEX, Business Events Industry Week, and the ICCA Congress. She is actively involved in shaping conversations around association transformation, global trends, and legacy measurement. In 2025, she was honored with the Smart Women in Meetings: Stellar Performer Award by Smart Meetings Magazine, recognizing her dedication to mentorship and transformative leadership. At her core, Ksenija believes in the power of connections to create meaningful, scalable impact locally and globally. 

    Emilie Perkins, CAE, CMP Fellow, CMM, PMP, CED, HMCC

    Emilie Perkins, CAE, CMP Fellow, CMM, PMP, CED, HMCC

    Vice President of Client & Conference Services

    Raybourn Group International

    Emilie Perkins, CAE, CMP Fellow, CMM, PMP, CED, HMCC joined Raybourn Group International in 2019 and now serves as the Vice President of Client and Conference Services. In her 25+ year career in association management, she has designed, executed and evaluated over 1000 meetings of all sizes. She has extensive strength in Strategic Meeting Management, Marketing and Event Design. She is also an Adjunct Faculty at Indiana University where she has co-facilitated the Nonprofit Meeting Management Course since 2017.

     She graduated Marquette University and passionately believes in professional development - receiving her Certified Meeting Professional Designation (CMP) in 2009; Certified Association Executive (CAE) in 2014; Certificate in Meetings Management (CMM) in 2016; her Project Management Professional (PMP) in 2020; her Certified Event Designer (CED) designation in February 2021 and her Certificate in Healthcare Meeting Compliance (HMCC) in 2025. In 2022 she was named a CMP Fellow. In addition to sharing her time and talent through speaking, she has authored numerous blogs and is an active member and volunteer on both the State and National level with MPI and ASAE.

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    This session is eligible to earn 0.75 clock hours towards CEM recertification.

  • Contains 3 Component(s), Includes Credits Recorded On: 07/29/2026

    想让您的活动既精致、用心又令人难忘,同时又不超出预算吗?在这场充满活力的课程中,您将学习如何利用身边现有的资源,例如场地特色、目的地合作伙伴、当地创意人才以及巧妙的赞助活动,打造令人惊艳的“哇”时刻。通过真实案例和实用技巧,您将掌握全新的方法,即使预算有限,也能打造出高端且贴心的、极具影响力的体验。 Want your event to feel polished, intentional, and unforgettable without blowing your budget? In this high-energy session, you’ll learn how to create “wow” moments using what’s already around you: venue features, destination partners, local creatives, and smart sponsorship activations. Through real-world case studies and practical ideas, you’ll walk away with fresh ways to deliver a high-impact experience that feels premium and thoughtful, even on a shoestring.

    想让您的活动既精致、用心又令人难忘,同时又不超出预算吗?在这场充满活力的课程中,您将学习如何利用身边现有的资源,例如场地特色、目的地合作伙伴、当地创意人才以及巧妙的赞助活动,打造令人惊艳的“哇”时刻。通过真实案例和实用技巧,您将掌握全新的方法,即使预算有限,也能打造出高端且贴心的、极具影响力的体验。

    学习目标

    • 利用场地资源、当地合作伙伴和目的地资源,以最低的成本打造高影响力的参会者体验

    • 寻找能够提升参会者体验、同时增加活动支持和知名度的创新赞助机会

    • 借鉴真实案例研究中的成熟理念,设计精致、高效且实用的难忘会议时刻


    Want your event to feel polished, intentional, and unforgettable without blowing your budget? In this high-energy session, you’ll learn how to create “wow” moments using what’s already around you: venue features, destination partners, local creatives, and smart sponsorship activations. Through real-world case studies and practical ideas, you’ll walk away with fresh ways to deliver a high-impact experience that feels premium and thoughtful, even on a shoestring.

    Learning Objectives  

    • Use venue assets, local partners, and destination resources to create high-impact attendee experiences with minimal spend 

    • Identify creative sponsorship opportunities that enhance the attendee journey while increasing event support and visibility 

    • Apply proven ideas from real case studies to design memorable meeting moments that feel polished, purposeful, and practical


    Ksenija Polla, CMP, CICE, CEF-IF

    Ksenija Polla, CMP, CICE, CEF-IF

    Director of International Development

    Talley Management Group

    Ksenija Polla, CMP, CICE is the Director of International Development at Talley Management Group, bringing over 30 years of expertise in international association meetings. Her extensive experience encompasses membership recruitment and retention, product development, event management, sales, marketing, and relationship development. Since joining Talley in June 2024, Ksenija has been instrumental in expanding the firm's global reach and enhancing client engagement strategies. Her leadership has significantly contributed to Talley's growth in international markets, especially through partnerships in Asia, Latin America, and the Middle East.  

    Prior to Talley, Ksenija held several pivotal roles at the International Congress and Convention Association (ICCA), where she spearheaded initiatives like the ICCA Skills certification and the Association Impact Masterclass. She began her career in Croatia’s congress sector before joining ICCA in 1997, ultimately leading the Association Community (2013–2020), serving as Regional Director for North America (2021), and later as Head of Education and Legacy Programmes (2023), overseeing global education and the acclaimed Incredible Impacts Programme.  
     
    A passionate advocate for human-centric leadership, gender equality, and sustainable impact in the business events industry, Ksenija is a frequent speaker at international conferences including IMEX, Business Events Industry Week, and the ICCA Congress. She is actively involved in shaping conversations around association transformation, global trends, and legacy measurement. In 2025, she was honored with the Smart Women in Meetings: Stellar Performer Award by Smart Meetings Magazine, recognizing her dedication to mentorship and transformative leadership. At her core, Ksenija believes in the power of connections to create meaningful, scalable impact locally and globally. 

    Emilie Perkins, CAE, CMP Fellow, CMM, PMP, CED, HMCC

    Emilie Perkins, CAE, CMP Fellow, CMM, PMP, CED, HMCC

    Vice President of Client & Conference Services

    Raybourn Group International

    Emilie Perkins, CAE, CMP Fellow, CMM, PMP, CED, HMCC joined Raybourn Group International in 2019 and now serves as the Vice President of Client and Conference Services. In her 25+ year career in association management, she has designed, executed and evaluated over 1000 meetings of all sizes. She has extensive strength in Strategic Meeting Management, Marketing and Event Design. She is also an Adjunct Faculty at Indiana University where she has co-facilitated the Nonprofit Meeting Management Course since 2017.

     She graduated Marquette University and passionately believes in professional development - receiving her Certified Meeting Professional Designation (CMP) in 2009; Certified Association Executive (CAE) in 2014; Certificate in Meetings Management (CMM) in 2016; her Project Management Professional (PMP) in 2020; her Certified Event Designer (CED) designation in February 2021 and her Certificate in Healthcare Meeting Compliance (HMCC) in 2025. In 2022 she was named a CMP Fellow. In addition to sharing her time and talent through speaking, she has authored numerous blogs and is an active member and volunteer on both the State and National level with MPI and ASAE.

    image

    本次课程可获得 0.75 个学时,用于 CEM 再认证。

    This session is eligible to earn 0.75 clock hours towards CEM recertification.

    请下载演示文稿资料,以便在会议期间同步跟随。

    观看会议:进入直播或点播虚拟会议后,选择 CC 按钮即可查看西班牙语、中文或英语的字幕。 

    完成点播虚拟课程后:选择中文、西班牙文或英文的课程评估调查。

    Download the presentation materials in order to follow along during the session. 

    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese. 

    After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.

  • Contains 3 Component(s), Includes Credits Recorded On: 07/29/2026

    ¿Quieres que tu evento se vea impecable, con un propósito definido e inolvidable sin exceder tu presupuesto? En esta dinámica sesión, aprenderás a crear momentos impactantes aprovechando lo que ya tienes a tu alrededor: características del lugar, socios de destino, creativos locales y activaciones de patrocinio inteligentes. A través de casos prácticos e ideas prácticas, descubrirás nuevas maneras de ofrecer una experiencia impactante, premium y bien pensada, incluso con un presupuesto ajustado. Want your event to feel polished, intentional, and unforgettable without blowing your budget? In this high-energy session, you’ll learn how to create “wow” moments using what’s already around you: venue features, destination partners, local creatives, and smart sponsorship activations. Through real-world case studies and practical ideas, you’ll walk away with fresh ways to deliver a high-impact experience that feels premium and thoughtful, even on a shoestring.

    ¿Quieres que tu evento se vea impecable, con un propósito definido e inolvidable sin exceder tu presupuesto? En esta dinámica sesión, aprenderás a crear momentos impactantes aprovechando lo que ya tienes a tu alrededor: características del lugar, socios de destino, creativos locales y activaciones de patrocinio inteligentes. A través de casos prácticos e ideas prácticas, descubrirás nuevas maneras de ofrecer una experiencia impactante, premium y bien pensada, incluso con un presupuesto ajustado.

    Want your event to feel polished, intentional, and unforgettable without blowing your budget? In this high-energy session, you’ll learn how to create “wow” moments using what’s already around you: venue features, destination partners, local creatives, and smart sponsorship activations. Through real-world case studies and practical ideas, you’ll walk away with fresh ways to deliver a high-impact experience that feels premium and thoughtful, even on a shoestring.

    Objetivos de aprendizaje

    • Utilizar los recursos del recinto, los socios locales y los recursos del destino para crear experiencias impactantes para los asistentes con un gasto mínimo.

    • Identificar oportunidades creativas de patrocinio que mejoren la experiencia del asistente, a la vez que aumentan el apoyo y la visibilidad del evento.

    • Aplicar ideas probadas de casos prácticos reales para diseñar momentos de reunión memorables que se sientan refinados, con propósito y prácticos.


    Learning Objectives  

    • Use venue assets, local partners, and destination resources to create high-impact attendee experiences with minimal spend 

    • Identify creative sponsorship opportunities that enhance the attendee journey while increasing event support and visibility 

    • Apply proven ideas from real case studies to design memorable meeting moments that feel polished, purposeful, and practical


    Ksenija Polla, CMP, CICE, CEF-IF

    Ksenija Polla, CMP, CICE, CEF-IF

    Director of International Development

    Talley Management Group

    Ksenija Polla, CMP, CICE is the Director of International Development at Talley Management Group, bringing over 30 years of expertise in international association meetings. Her extensive experience encompasses membership recruitment and retention, product development, event management, sales, marketing, and relationship development. Since joining Talley in June 2024, Ksenija has been instrumental in expanding the firm's global reach and enhancing client engagement strategies. Her leadership has significantly contributed to Talley's growth in international markets, especially through partnerships in Asia, Latin America, and the Middle East.  

    Prior to Talley, Ksenija held several pivotal roles at the International Congress and Convention Association (ICCA), where she spearheaded initiatives like the ICCA Skills certification and the Association Impact Masterclass. She began her career in Croatia’s congress sector before joining ICCA in 1997, ultimately leading the Association Community (2013–2020), serving as Regional Director for North America (2021), and later as Head of Education and Legacy Programmes (2023), overseeing global education and the acclaimed Incredible Impacts Programme.  
     
    A passionate advocate for human-centric leadership, gender equality, and sustainable impact in the business events industry, Ksenija is a frequent speaker at international conferences including IMEX, Business Events Industry Week, and the ICCA Congress. She is actively involved in shaping conversations around association transformation, global trends, and legacy measurement. In 2025, she was honored with the Smart Women in Meetings: Stellar Performer Award by Smart Meetings Magazine, recognizing her dedication to mentorship and transformative leadership. At her core, Ksenija believes in the power of connections to create meaningful, scalable impact locally and globally. 

    Emilie Perkins, CAE, CMP Fellow, CMM, PMP, CED, HMCC

    Emilie Perkins, CAE, CMP Fellow, CMM, PMP, CED, HMCC

    Vice President of Client & Conference Services

    Raybourn Group International

    Emilie Perkins, CAE, CMP Fellow, CMM, PMP, CED, HMCC joined Raybourn Group International in 2019 and now serves as the Vice President of Client and Conference Services. In her 25+ year career in association management, she has designed, executed and evaluated over 1000 meetings of all sizes. She has extensive strength in Strategic Meeting Management, Marketing and Event Design. She is also an Adjunct Faculty at Indiana University where she has co-facilitated the Nonprofit Meeting Management Course since 2017.

     She graduated Marquette University and passionately believes in professional development - receiving her Certified Meeting Professional Designation (CMP) in 2009; Certified Association Executive (CAE) in 2014; Certificate in Meetings Management (CMM) in 2016; her Project Management Professional (PMP) in 2020; her Certified Event Designer (CED) designation in February 2021 and her Certificate in Healthcare Meeting Compliance (HMCC) in 2025. In 2022 she was named a CMP Fellow. In addition to sharing her time and talent through speaking, she has authored numerous blogs and is an active member and volunteer on both the State and National level with MPI and ASAE.

    image

    Esta sesión es elegible para obtener 0,75 horas de reloj para la recertificación de CEM.

    This session is eligible to earn 0.75 clock hours towards CEM recertification.

    Descargue los materiales de la presentación para seguirla durante la sesión.

    Para ver la sesión: Una vez que haya ingresado a la sesión virtual en vivo o bajo demanda, seleccione el botón CC para activar los subtítulos en españo.

    Una vez que haya completado la sesión virtual a demanda: seleccione la encuesta de evaluación de la sesión en español.

    Download the presentation materials in order to follow along during the session. 

    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Spanish.

    After you have completed the on-demand virtual session: select the session evaluation survey in Spanish.

  • Contains 3 Component(s), Includes Credits Recorded On: 06/24/2026

    诚邀您参加这场精彩纷呈的45分钟网络研讨会。我们将在此揭秘 Questex 旗下的 StreamTV Show 如何成功实现参会规模翻倍,一举吸引了超过100家参展商和3000名参会者。演讲嘉宾将深入剖析 Questex 为其旗舰活动提升受众参与度的成功之道。本案例研究将重点探讨那些促成参会率翻倍的创新策略、技术整合方案以及沟通战术。 Join us for an engaging 45-minute webinar where we uncover how Questex's StreamTV Show successfully doubled its participation from the previous year, attracting over 100 exhibitors and 3,000 attendees. Presenters will delve into how Questex successfully increased audience engagement for their flagship event. This case study explores innovative strategies, technology integrations, and communication tactics that doubled participation rates.

    诚邀您参加这场精彩纷呈的45分钟网络研讨会。我们将在此揭秘 Questex 旗下的 StreamTV Show 如何成功实现参会规模翻倍,一举吸引了超过100家参展商和3000名参会者。演讲嘉宾将深入剖析 Questex 为其旗舰活动提升受众参与度的成功之道。本案例研究将重点探讨那些促成参会率翻倍的创新策略、技术整合方案以及沟通战术。

    学习目标:

    • 分析 Questex 为实现 2025 年 StreamTV Show 参会规模翻倍所实施的具体策略。
    • 本次网络研讨会将为您提供切实可行的洞察,助您有效提升现场参会者的参与度。
    • 借鉴本案例研究中的最佳实践与工具,从而提升参展商在展会现场的参展成效。

    本次会议对 IAEE 会员免费,非会员费用为 79 美元。

    Join us for an engaging 45-minute webinar where we uncover how Questex's StreamTV Show successfully doubled its participation from the previous year, attracting over 100 exhibitors and 3,000 attendees. Presenters will delve into how Questex successfully increased audience engagement for their flagship event. This case study explores innovative strategies, technology integrations, and communication tactics that doubled participation rates. 

    Learning Objectives:

    • Analyze the specific strategies Questex implemented to double participation in the StreamTV Show 2025.
    • This webinar will equip you with actionable insights to boost attendee engagement on site.
    • Apply best practices and tools from the case study to enhance exhibitor show floor benefits.

    This session is free for IAEE members and $79 for non-members.

    Shelli Winter

    Shelli Winter

    VP Customer Experience

    Questex

    Shelli Winter is a branding and experienced strategist who thrives at the intersection of creativity and audience engagement. Recognized as a Top Women in Media Change Maker during her time at Informa, Shelli now focuses on creating experiences that both delight audiences and drive business growth. Outside of work, Shelli loves the outdoors and baking, cross-country skiing, backpacking in the mountains, or crafting pies. 

    Charlene Soucy

    Charlene Soucy

    Head of Marketing, Experiential Technology Group

    Questex

    Charlene Soucy is a senior marketing leader at Questex, where she oversees marketing strategy for a dynamic portfolio of B2B media brands and live events within the Experiential Technology Group. With a focus on driving audience growth, revenue, and brand impact, Charlene leads integrated campaigns across digital media, content, and large-scale industry events spanning streaming, broadband, sensors, and live design. Known for her data-driven and highly creative approach, Charlene has built and scaled marketing programs that connect global industry communities—launching new event brands, revitalizing legacy properties, and pioneering innovative formats like on-site video studios and persona-based marketing strategies. Her work consistently centers on delivering measurable results while creating meaningful, in-person experiences that fuel business growth. 

    Charlene is passionate about blending storytelling, technology, and audience insights to elevate how industries engage, learn, and connect. She is especially focused on leveraging AI, personalization, and integrated media to modernize event marketing and drive deeper customer engagement. She lives just outside of Boston with her family and their dog, where she balances a fast-paced career with life at home.

    image

    本次课程可计入0.75个学时,用于CEM资格证书的重新认证。

    This session is eligible for 0.75 clock hour towards CEM recertification. 

    请下载演示文稿资料,以便在会议期间同步跟随。

    观看会议:进入直播或点播虚拟会议后,选择 CC 按钮即可查看西班牙语、中文或英语的字幕。 

    完成点播虚拟课程后:选择中文、西班牙文或英文的课程评估调查。

    Download the presentation materials in order to follow along during the session. 

    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese. 

    After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.

  • Contains 3 Component(s), Includes Credits Recorded On: 06/24/2026

    Acompáñenos en un fascinante seminario web de 45 minutos en el que revelaremos cómo el StreamTV Show de Questex logró duplicar con éxito su participación respecto al año anterior, atrayendo a más de 100 expositores y 3.000 asistentes. Los ponentes profundizarán en la manera en que Questex consiguió aumentar la interacción de la audiencia, al tiempo que mejoraba los protocolos de preparación ante emergencias para su evento insignia. Este caso de estudio explora estrategias innovadoras, integraciones tecnológicas y tácticas de comunicación que no solo duplicaron las tasas de participación, sino que también garantizaron la implementación fluida de medidas de seguridad para todos los asistentes. Este seminario web le proporcionará conocimientos prácticos y aplicables para potenciar la interacción y prepararse eficazmente ante situaciones de emergencia. Join us for an engaging 45-minute webinar where we uncover how Questex's StreamTV Show successfully doubled its participation from the previous year, attracting over 100 exhibitors and 3,000 attendees. Presenters will delve into how Questex successfully increased audience engagement while enhancing emergency preparedness protocols for their flagship event. This case study explores innovative strategies, technology integrations, and communication tactics that not only doubled participation rates but also ensured seamless safety measures for all attendees. This webinar will equip you with actionable insights to boost engagement and prepare for emergencies effectively.

    Acompáñenos en un fascinante seminario web de 45 minutos en el que revelaremos cómo el StreamTV Show de Questex logró duplicar con éxito su participación respecto al año anterior, atrayendo a más de 100 expositores y 3.000 asistentes. Los presentadores profundizarán en la manera en que Questex consiguió aumentar el nivel de interacción de la audiencia en su evento insignia. Este caso de estudio explora las estrategias innovadoras, las integraciones tecnológicas y las tácticas de comunicación que permitieron duplicar las tasas de participación.

    Objetivos de aprendizaje:

    • Analizar las estrategias específicas que Questex implementó para duplicar la participación en el StreamTV Show 2025.
    • Este seminario web le proporcionará información práctica y aplicable para potenciar la interacción de los asistentes en el propio recinto del evento.
    • Aplicar las mejores prácticas y herramientas extraídas de este caso de estudio para optimizar los beneficios de los expositores en el área de exhibición.

    Esta sesión es gratuita para los miembros de la IAEE y tiene un costo de $79 para los no miembros.

    Join us for an engaging 45-minute webinar where we uncover how Questex's StreamTV Show successfully doubled its participation from the previous year, attracting over 100 exhibitors and 3,000 attendees. Presenters will delve into how Questex successfully increased audience engagement for their flagship event. This case study explores innovative strategies, technology integrations, and communication tactics that doubled participation rates. 

    Learning Objectives:

    • Analyze the specific strategies Questex implemented to double participation in the StreamTV Show 2025.
    • This webinar will equip you with actionable insights to boost attendee engagement on site.
    • Apply best practices and tools from the case study to enhance exhibitor show floor benefits.

    This session is free for IAEE members and $79 for non-members.

    Shelli Winter

    Shelli Winter

    VP Customer Experience

    Questex

    Shelli Winter is a branding and experienced strategist who thrives at the intersection of creativity and audience engagement. Recognized as a Top Women in Media Change Maker during her time at Informa, Shelli now focuses on creating experiences that both delight audiences and drive business growth. Outside of work, Shelli loves the outdoors and baking, cross-country skiing, backpacking in the mountains, or crafting pies. 

    Charlene Soucy

    Charlene Soucy

    Head of Marketing, Experiential Technology Group

    Questex

    Charlene Soucy is a senior marketing leader at Questex, where she oversees marketing strategy for a dynamic portfolio of B2B media brands and live events within the Experiential Technology Group. With a focus on driving audience growth, revenue, and brand impact, Charlene leads integrated campaigns across digital media, content, and large-scale industry events spanning streaming, broadband, sensors, and live design. Known for her data-driven and highly creative approach, Charlene has built and scaled marketing programs that connect global industry communities—launching new event brands, revitalizing legacy properties, and pioneering innovative formats like on-site video studios and persona-based marketing strategies. Her work consistently centers on delivering measurable results while creating meaningful, in-person experiences that fuel business growth. 

    Charlene is passionate about blending storytelling, technology, and audience insights to elevate how industries engage, learn, and connect. She is especially focused on leveraging AI, personalization, and integrated media to modernize event marketing and drive deeper customer engagement. She lives just outside of Boston with her family and their dog, where she balances a fast-paced career with life at home.

    Esta sesión es válida para obtener 0.75 hora de crédito para la recertificación CEM.

    This session is eligible for 0.75 clock hour towards CEM recertification. 

    Descargue los materiales de la presentación para seguirla durante la sesión.

    Para ver la sesión: Una vez que haya ingresado a la sesión virtual en vivo o bajo demanda, seleccione el botón CC para activar los subtítulos en españo.

    Una vez que haya completado la sesión virtual a demanda: seleccione la encuesta de evaluación de la sesión en español.

    Download the presentation materials in order to follow along during the session. 

    To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Spanish.

    After you have completed the on-demand virtual session: select the session evaluation survey in Spanish.

    image