IAEE大师系列证书:赞助营销:打造蓬勃发展的赞助事业(系列3之3) (IAEE Master Series Certificate: Sponsorship Marketing: BUILDING A THRIVING SPONSORSHIP CAREER (Part 3 in a Series of 3)
Recorded On: 05/22/2025
点击此处注册完整折扣系列课程,即可参加全部三节课程。IAEE 赞助营销大师系列证书课程仅限 IAEE 会员专享,价格为 99 美元。
本系列网络研讨会由赞助营销协会 (SMA) 创始人兼首席执行官 Paula Beadle 主讲,共三节,内容丰富,旨在提供全面的知识和切实可行的策略,助您最大限度地利用赞助营销机会。
探索在赞助行业取得长期成功所需的个人基础。本课程将提供切实可行的框架,帮助您设定有意义的目标并实施战略性的职业规划。学员将探索驱动卓越绩效的思维转变和日常习惯,以及在瞬息万变的赞助领域构建充实且可持续的职业道路的实用策略。
参加本课程后,您将能够:
- 设定有意义的目标并制定可执行的实施计划
- 培养驱动卓越绩效的思维模式和日常习惯
- 掌握在赞助行业构建成功且可持续职业生涯的行之有效的策略
无法参加课程?您仍然可以注册并观看录播!
完成此特定课程后,可获得 1 个学时,用于 CEM 再认证。
成功完成 IAEE 大师系列证书:赞助营销课程的所有课程和组成部分后,可获得 3 个学时,用于 CEM 再认证。
Register for Full Discounted Series Here for all 3 sessions. This IAEE Master Series Certificate: Sponsorship Marketing is exclusively available for IAEE Members $99.
This dynamic three-part webinar series led by the esteemed Founder and CEO, Paula Beadle of the Sponsorship Marketing Association is meticulously designed to provide comprehensive knowledge and actionable strategies for maximizing sponsorship marketing opportunities.
Discover the personal foundations needed for long-term success in the sponsorship profession. This session provides actionable frameworks for setting meaningful goals and implementing strategic career plans. Participants will explore the mindset shifts and daily habits that drive exceptional performance, along with practical strategies to build a fulfilling and sustainable career path in the dynamic world of sponsorships.
After participating in this session, you will be able to:
- Establish meaningful goals and create actionable implementation plans
- Cultivate the mindset and daily habits that drive exceptional performance
- Master proven strategies for building a successful, sustainable career in sponsorship
Can’t make the date? You can still register and get access to the recordings!
This specific session is eligible for 1 clock hour towards the CEM recertification once completed.
IAEE Master Series Certificate: Sponsorship Marketing is eligible for 3 Clock hours towards CEM recertification after successfully completing all sessions and components.
Paula Beadle
CEO & Founder
Sponsorship Marketing Association
Paula Beadle is a recognized thought leader in partnership marketing and a pioneering force in the sponsorship industry. With over 25+ years’ experience in sports, entertainment, media and life-style events, she is recognized as a transformative leader known for driving revenue growth and building high-performing cultures. She is well-regarded for her business tenacity and ability to inspire, motivate and create meaningful change. She is a mentor with a style that energizes and empowers individuals and organizations to thrive.
As the Founder & CEO of the Sponsorship Marketing Association, Paula is a visionary advocate for the industry. She established SMA to strengthen and unify the industry while championing its continued evolution. Paula is on a mission to help marketers master the art and science of sponsorship.
In addition to her leadership roles, Paula serves as a Mentor for Women in Sports & Entertainment (WISE), is a board member of the Washington Festivals and Events Association, and a commissioner for the Seattle Sports Commission. She has also contributed her expertise as a board member for the Red Cross of King County and the Bainbridge Island Arts Museum.
完成此特定课程后,可获得 1 个学时,用于 CEM 再认证。
成功完成 IAEE 大师系列证书:赞助营销课程的所有课程和组成部分后,可获得 3 个学时,用于 CEM 再认证。
This specific session is eligible for 1 clock hour towards the CEM recertification once completed.
IAEE Master Series Certificate: Sponsorship Marketing is eligible for 3 Clock hours towards CEM recertification after successfully completing all sessions and components.
请下载演示文稿资料,以便在会议期间同步跟随。
观看会议:进入直播或点播虚拟会议后,选择 CC 按钮即可查看西班牙语、中文或英语的字幕。
完成点播虚拟课程后:选择中文、西班牙文或英文的课程评估调查。
Download the presentation materials in order to follow along during the session.
To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese.
After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.

