IAEE Master Series Certificate: Design For The Brain: Designing For Connection (Part 3)
Includes a Live Web Event on 04/23/2026 at 10:30 AM (CDT)
IAEE Master Series Certificate: Design For The Brain: Design For Connection is the third session in the series. Connection is central to successful events. This session explores how people experience social environments and how event design influences trust, comfort, and participation. Participants will learn how layout, facilitation, pacing, and interaction design affect whether attendees feel included, engaged, and willing to participate, and how these factors shape overall event outcomes.
Learning Objectives
- Understand how social environments influence engagement and trust
- Identify barriers to interaction created by common event design choices
- Design experiences that encourage meaningful connection
- Apply inclusive strategies that support different engagement styles. Connection-focused micro breaks will be embedded to model interaction and reflection.
IAEE Master Series Certificate: Event Sales & Sponsorship is eligible for 3 Clock hours towards CEM recertification after successfully completing all session components.
To register for the full virtual 3-part series Members $99 | Non-Members $149.
Can’t make the date? You can still register and get access to the recordings for on-demand viewing for whatever time works best for your professional development journey.
Lisa Schulteis
Founder and owner
ElectraLime Marketing and YourEventMarketplace
Lisa Schulteis is the founder and owner of ElectraLime Marketing and YourEventMarketplace, and the Executive Director of the Northwest Event Show in Seattle. Her work has been recognized with the 2025 Smart Speaker Award and the 2025 Smart Women in Meetings Award from Smart Meetings, as well as selection as one of Courtney Stanley’s “Women to Watch.” Blending her background in neuropsychology with her expertise in event strategy and production, Lisa creates impactful, engaging and inclusive live, hybrid and virtual events tailored to diverse audiences.
With extensive experience in both live and virtual formats, she has been a trusted partner for Fortune 500 companies, associations and organizations, helping them achieve business growth and scalability through strategic event integration. A sought-after international speaker, Lisa specializes in the intersection of neuroscience and event design, sustainability and event marketing, offering a unique lens that transforms traditional event experiences into powerful tools for connection, education and change.
IAEE Master Series Certificate: Event Sales & Sponsorship is eligible for 3 Clock hours towards CEM recertification after successfully completing all session components.

