IAEE 特别网络研讨会系列——构建持久的商业关系：第三部分——传递具有影响力的价值主张 (IAEE Special Webinar Series – Building Business Relationships That Last: Part 3 – Delivering Impactful Value Proposition)
Recorded On: 10/07/2021
商业关系专家、AchieveNEXT® Relational Capital 董事总经理 Ed Wallace 将带来“构建持久商业关系”三部曲系列讲座的最后一部分。Ed 将分享一个简单的三步流程，帮助您在每次销售机会中“即时”制定并传递价值主张。
学习目标：
- 识别您企业的真正价值来源；
- 将您的价值来源转化为客户能够理解的语言；
- 学习一个简单的三步流程，根据具体的客户机会创建价值主张。
本次讲座/课程/网络研讨会可获得 1 个学时，用于 CEM 再认证。
IAEE 网络研讨会对 IAEE 会员免费，非会员收费 49 美元。
注：即使您错过了其中一节，也可以观看本系列讲座的任何一节。
Business Relationship Expert, Ed Wallace, Managing Director, AchieveNEXT® Relational Capital, is back for the final last portion of this 3-part series of Building Business Relationships That Last. Hear Ed as he shares a simple three-step process to develop and deliver a value proposition ‘in the moment’ for every sales opportunity.
Learner Objectives:
- Identify your business’ true sources of value;
- Translate your sources of value into the language of the customer;
- Learn a simple, three-step process to create value propositions based on specific customer opportunities.
This session/course/webinar is eligible for 1 clock hour towards CEM recertification.
IAEE webinars are complementary for IAEE members and $49 for non-members.
NOTE - You can watch any of the 3-part series, even if you missed one.
Ed Wallace
Managing Director
AchieveNEXT® Relational Capital
Ed consults with and speaks for corporations and associations across the globe with a client list that is a Who’s Who of Fortune 500 companies. He is the author of Fares to Friends, Creating Relational Capital business Relationships That Last, and his most recent, the #1 best seller, The Relationship Engine. Ed was recently published in the Harvard Business Review. In addition, he is currently on the Executive Education faculty for Drexel’s LeBow College of Business and Villanova University’s Human Resources Master’s program
观看会议：进入直播或点播虚拟会议后，选择 CC 按钮即可查看西班牙语、中文或英语的字幕。
To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese.
完成点播虚拟课程后：选择中文、西班牙文或英文的课程评估调查。
After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.
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