加入畅销书《关系引擎》作者艾德·华莱士的行列，参加这场节奏紧凑、实用性强的网络研讨会，学习如何将联系人转化为高效的人际关系。研讨会结束后，您将对人际关系更加重视。

过去一年，时代发生了翻天覆地的变化。企业变了，人们似乎也在不断变化。但不变的是，与客户、同事和供应商建立信任关系的重要性。在这个几乎所有事物都可以自动化、商品化或外包的世界里，信任关系就像北极星一样，是改变个人和企业发展轨迹的永恒支柱。

您是否希望改善您的业务关系，并加深与客户、合作伙伴和团队的联系，从而最大化您的价值主张？我们与商业关系专家艾德·华莱士合作，为您带来由IAEE主办的三期特别网络研讨会系列——《构建持久的商业关系》。我们希望这些研讨会能够为您带来提升销售和人际关系技巧的知识、技巧和实用建议，助您拓展业务机会！

学习目标：

• 聆听出租车司机 Max 如何运用其独到的商业关系策略，有效应对竞争
• 理解并应用关系资本的基本概念；
• 运用关系阶梯将联系人转化为高效关系
• 展现真诚的意图
• 理解信誉、诚信和真实性的关键要素
• 找到每位商业联系人的关系定位点（目标、热情和挑战）

本次课程/网络研讨会可获得 1 个学时，用于 CEM 再认证。

IAEE 网络研讨会对 IAEE 会员免费，非会员收费 49 美元。

Join Ed Wallace, author of the #1 best seller The Relationship Engine, for this fast moving, immediately actionable, webinar on transforming contacts into high performing relationships. You’ll never take another relationship for granted after this webinar.

Times sure have changed in the past year. Businesses changed and  people always seem to be changing. What doesn’t change is the value of building trusted relationships with customers colleagues, vendors. In a world where practically everything can be automated, commoditized or outsourced, trusted relationships are the constant – the North Star – that change the growth trajectories of individuals and companies.

Are you wanting to improve your business relationships and deepen opportunities to connect with your clients, customers and teams to maximize your value propositions? We’ve teamed up with Business Relationship Expert, Ed Wallace to bring you a 3-part IAEE Special Webinar Series titled, Building Business Relationships That Last, which we hope will bring you the knowledge, tips and useful recommendations for developing your sales and relationship building skills and allow you to grow your business opportunities!

 Learner Objectives:

• Hear Max the taxi driver’s competitor-proof approach to business relationships
• Understand and apply the foundational Relational Capital Concepts;
• Use the Relational Ladder to transform contacts into high performing relationships
• Displaying Worthy Intent
• Understanding the essential qualities of Credibility; Integrity; Authenticity
• Locating the Relational GPS (Goals, Passions, and Struggles) of every business contact

This session/course/webinar is eligible for 1 clock hour towards CEM recertification. 

IAEE webinars are complementary for IAEE members and $49 for non-members.

观看会议：进入直播或点播虚拟会议后，选择 CC 按钮即可查看西班牙语、中文或英语的字幕。
To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese.
完成点播虚拟课程后：选择中文、西班牙文或英文的课程评估调查。
After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.

过去一年，时代确实发生了翻天覆地的变化。企业变了，人也似乎一直在变。但不变的是，与客户、同事和供应商建立信任关系的重要性。在这个几乎所有事物都可以自动化、商品化或外包的世界里，信任关系就像北极星一样，是指引个人和企业发展轨迹的永恒不变的因素。您是否希望改善业务关系，加深与客户、顾客和团队的联系，从而最大化您的价值主张？

业务关系专家、AchieveNEXT®关系资本董事总经理Ed Wallace将再次带来本系列的第二部分。既然您已经了解如何加速积累关系资本，那么您将如何利用它呢？Ed将指导您如何沿着关系阶梯®向上攀登——通过针对理想买家关系GPS®的深入挖掘和资格审查问题，建立您自身和您产品的信誉。

学习目标：

• 创建与每个目标买家角色关系GPS相契合的有针对性的对话；
• 提出强有力的探索性问题——不要再问“你晚上睡不着觉的原因是什么？”；
• 使用简单的 B.A.N.T. 方法筛选潜在客户。

本次课程/网络研讨会可获得 1 个学时，用于 CEM 再认证。

IAEE 网络研讨会对 IAEE 会员免费，非会员收费 49 美元。

注意：即使错过了其中一节，您也可以观看这三节系列课程中的任何一节。

Times sure have changed in the past year. Businesses changed and people always seem to be changing. What doesn’t change is the value of building trusted relationships with customers colleagues, vendors. In a world where practically everything can be automated, commoditized or outsourced, trusted relationships are the constant – the North Star – that change the growth trajectories of individuals and companies.  Are you wanting to improve your business relationships and deepen opportunities to connect with your clients, customers and teams to maximize your value propositions?

Business Relationship Expert, Ed Wallace, Managing Director, AchieveNEXT® Relational Capital, is back for Part 2 of this series. Now that you know how to accelerate relationship capital, how will you make it work for you? Ed will teach you the next step as you move up the Relational Ladder® - developing credibility for yourself and your offerings through strong discovery and qualifying questions targeted at your ideal buyers’ Relational GPS®.

Learner Objectives:

• Create targeted conversations aligned with the Relational GPS of each targeted buyer persona;
• Deliver strong discovery questions – stop asking “What’s keeping you up at night?”;
• Qualify your prospect using the simple B.A.N.T. approach.

This session/course/webinar is eligible for 1 clock hour towards CEM recertification. 

IAEE webinars are complementary for IAEE members and $49 for non-members.

NOTE - You can watch any of the 3-part series, even if you missed one.

观看会议：进入直播或点播虚拟会议后，选择 CC 按钮即可查看西班牙语、中文或英语的字幕。
To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese.
完成点播虚拟课程后：选择中文、西班牙文或英文的课程评估调查。
After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.

商业关系专家、AchieveNEXT® Relational Capital 董事总经理 Ed Wallace 将带来“构建持久商业关系”三部曲系列讲座的最后一部分。Ed 将分享一个简单的三步流程，帮助您在每次销售机会中“即时”制定并传递价值主张。

学习目标：

• 识别您企业的真正价值来源；
• 将您的价值来源转化为客户能够理解的语言；
• 学习一个简单的三步流程，根据具体的客户机会创建价值主张。

本次讲座/课程/网络研讨会可获得 1 个学时，用于 CEM 再认证。

IAEE 网络研讨会对 IAEE 会员免费，非会员收费 49 美元。

注：即使您错过了其中一节，也可以观看本系列讲座的任何一节。

Business Relationship Expert, Ed Wallace, Managing Director, AchieveNEXT® Relational Capital, is back for the final last portion of this 3-part series of Building Business Relationships That Last. Hear Ed as he shares a simple three-step process to develop and deliver a value proposition ‘in the moment’ for every sales opportunity.

Learner Objectives:

• Identify your business’ true sources of value;
• Translate your sources of value into the language of the customer;
• Learn a simple, three-step process to create value propositions based on specific customer opportunities.

This session/course/webinar is eligible for 1 clock hour towards CEM recertification. 

IAEE webinars are complementary for IAEE members and $49 for non-members.

NOTE - You can watch any of the 3-part series, even if you missed one. 

观看会议：进入直播或点播虚拟会议后，选择 CC 按钮即可查看西班牙语、中文或英语的字幕。
To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese.
完成点播虚拟课程后：选择中文、西班牙文或英文的课程评估调查。
After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.