IAEE 特别网络研讨会系列——构建持久的商业关系：第二部分——与您的理想客户建立关系 (IAEE Special Webinar Series – Building Business Relationships That Last: Part 2 – Build Relationships with Your Ideal Clients)

过去一年，时代确实发生了翻天覆地的变化。企业变了，人也似乎一直在变。但不变的是，与客户、同事和供应商建立信任关系的重要性。在这个几乎所有事物都可以自动化、商品化或外包的世界里，信任关系就像北极星一样，是指引个人和企业发展轨迹的永恒不变的因素。您是否希望改善业务关系，加深与客户、顾客和团队的联系，从而最大化您的价值主张？

业务关系专家、AchieveNEXT®关系资本董事总经理Ed Wallace将再次带来本系列的第二部分。既然您已经了解如何加速积累关系资本，那么您将如何利用它呢？Ed将指导您如何沿着关系阶梯®向上攀登——通过针对理想买家关系GPS®的深入挖掘和资格审查问题，建立您自身和您产品的信誉。

学习目标：

• 创建与每个目标买家角色关系GPS相契合的有针对性的对话；
• 提出强有力的探索性问题——不要再问“你晚上睡不着觉的原因是什么？”；
• 使用简单的 B.A.N.T. 方法筛选潜在客户。

本次课程/网络研讨会可获得 1 个学时，用于 CEM 再认证。

IAEE 网络研讨会对 IAEE 会员免费，非会员收费 49 美元。

注意：即使错过了其中一节，您也可以观看这三节系列课程中的任何一节。

Times sure have changed in the past year. Businesses changed and people always seem to be changing. What doesn’t change is the value of building trusted relationships with customers colleagues, vendors. In a world where practically everything can be automated, commoditized or outsourced, trusted relationships are the constant – the North Star – that change the growth trajectories of individuals and companies.  Are you wanting to improve your business relationships and deepen opportunities to connect with your clients, customers and teams to maximize your value propositions?

Business Relationship Expert, Ed Wallace, Managing Director, AchieveNEXT® Relational Capital, is back for Part 2 of this series. Now that you know how to accelerate relationship capital, how will you make it work for you? Ed will teach you the next step as you move up the Relational Ladder® - developing credibility for yourself and your offerings through strong discovery and qualifying questions targeted at your ideal buyers’ Relational GPS®.

Learner Objectives:

• Create targeted conversations aligned with the Relational GPS of each targeted buyer persona;
• Deliver strong discovery questions – stop asking “What’s keeping you up at night?”;
• Qualify your prospect using the simple B.A.N.T. approach.

This session/course/webinar is eligible for 1 clock hour towards CEM recertification. 

IAEE webinars are complementary for IAEE members and $49 for non-members.

NOTE - You can watch any of the 3-part series, even if you missed one.

观看会议：进入直播或点播虚拟会议后，选择 CC 按钮即可查看西班牙语、中文或英语的字幕。
To view the session: Once you have entered the live or on-demand virtual session, select the CC button for the closed captions in Chinese.
完成点播虚拟课程后：选择中文、西班牙文或英文的课程评估调查。
After you have completed the on-demand virtual session: select the session evaluation survey in Chinese.