IAEE 展览业从业人员就绪证书课程 (IAEE Exhibitions Industry Workforce Ready Certificate Course)

Recorded On: 10/16/2026

  • Register
    • Freeman Member - $119
    • Member - $119
    • Non-member - $179
    • IAEE Member Supplier - $119
    • IAEE Member Organizer - $119
    • Freeman Member Supplier - $119
    • Non-member Supplier - $179
    • Non-member Organizer - $179

做好职业准备,提升就业竞争力。本“会展行业从业准备课程”(Exhibitions Industry Workforce Ready Course)将介绍《展会艺术》(*The Art of the Show*)一书的各章节内容,以及会展行业的关键术语与概念。课程包含一项评估,旨在考察进入会展与活动行业所需的必备职场技能。无论您是应届毕业生还是对该行业感兴趣的人士,本课程均专为会展与活动行业从业经验在0至2年之间的人员量身打造。

本课程包含教材《展会艺术:会展管理概论》(*The Art of the Show: An Introduction to the Study of Exhibition Management*)第六版的电子版。该书由会展行业专业人士为行业从业者及学生编写,涵盖了展会策划、平面布局设计、安全与安保、场地考量等多个方面的内容。课程包含“从业准备评估”(Workforce Ready Assessment),该评估由175道试题组成,内容基于《展会艺术》一书,且各章节视频中会对相关关键概念进行回顾。该评估由会展与活动行业的学术界专家设计,并参考了美国劳工部就业与培训管理局(ETA)制定的“酒店、旅游与活动行业胜任力模型”中的能力标准。顺利通过评估后,您将获得“从业准备证书”及电子徽章。此外,修完本证书课程还可获得3小时的CEM(注册会展经理)认证续期学时。

本课程费用为:IAEE会员119美元,非会员179美元。

Ensure that you are career ready and boost your employability.  This Exhibitions Industry Workforce Ready Course will introduce each chapter for The Art of Show and exhibitions industry key terms and concepts. The course will include an assessment to measure the essential workplace skills necessary to enter the exhibitions and events industry. Whether you are a student graduating or are interested in the industry, this course is designed specifically for participants with 0-2 years of experience in the exhibitions and events industry.

A digital copy of The Art of the Show: An Introduction to the Study of Exhibition Management 6th Edition textbook is included in this course. It is written by exhibition industry professionals for the industry and students including sections on exhibition planning, floor plan design, safety and security, venue considerations and more. The Workforce Ready Assessment is included in this course and is comprised of 175 questions which are based on the content in The Art of the Show and key concepts are reviewed in the videos for each chapter. The assessment was designed by academia in the exhibitions and events industry and supported by competencies found in the Employment and Training Administration (ETA) Hospitality, Tourism, and Events Competency Model through the U.S. Department of Labor. Upon successful completion of the Workforce Ready Assessment, you will receive a Workforce Ready certificate and digital badge. In addition, this Certificate Course is eligible for 3 clock hours towards CEM recertification. 

This course is $119 USD for IAEE members and $179 USD for non-members. 


Workforce Ready Certification Badge

符合资格,可获得 3 小时的 CEM 再认证学时。

Eligible to earn 3 clock hours towards CEM recertification.

参与者必须下载《Art of the Show》资料,阅读每一章节,并观看相应的视频。每章均提供可选的信息图表供下载,以帮助巩固关键术语和概念。课程结束时将进行“职场就绪评估测验”(Workforce Ready Assessment Quiz)。参与者必须达到至少 70% 的正确率,方可解锁“职场就绪结业证书”及可下载的“职场就绪”数字徽章。

Participants must download the Art of the Show, read each chapter, and then watch each chapter's video. Each chapter will have an optional infographic to download to help reinforce the key terms and concepts. The Workforce Ready Assessment Quiz will be at the end of the course. Participants must pass by at least 70% in order to unlock the Workforce Ready Certificate of Completion and the downloadable Workforce Ready digital badge.

Key:

Complete
Failed
Available
Locked
职场就绪简介 (Workforce Ready Introduction)
Recorded 11/02/2026  |  1 minute  |   Closed captions available
Recorded 11/02/2026  |  1 minute  |   Closed captions available
可下载资料 (Downloadable Materials)
参与者确认事项 (Required Participant Acknowledgement)
Agree to terms to continue.
Agree to terms to continue. 作为“IAEE 展览行业从业准备证书课程”(IAEE Exhibitions Industry Workforce Ready Certificate Course)的参与者,我知悉并同意:为参与本项目,一旦我下载了 IAEE 的《展会艺术》(Art of the Show)及本课程的其他辅助资料,即表示我承诺不会与任何其他人分享或分发《展会艺术》或本课程的任何资料。
《展会艺术》(第6版)教材 (Art of the Show 6th Edition Texbook)
Open to download resource.
Open to download resource.
可下载的信息图表学习指南(第1-30章)(Downloadable Infographic Study Guide Chapter 1-30)
Open to download resource.
Open to download resource.
可下载的《展览艺术》(Art of the Show)学习指南 (Downloadable Art of the Show Study Guide)
Open to download resource.
Open to download resource.
第一部分:引言 (Session 1: Introduction)
第一章 展览的演变 (Chapter 1 Exhibitions Evolution)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第二章 博览会剖析:活动类型 (Chapter 2 The Anatomy Of An Expo: Types Of Events)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第三章 在会展行业寻找工作 (Chapter 3 Finding A Job In The Exhibitions Industry)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第二部分:展览策划 (Section 2: Exhibition Planning)
第四章 战略性活动管理 (Chapter 4 Strategic Event Management)
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
第5章 项目管理 (Chapter 5 Project Management)
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
第六章 掌握预算管理 (Chapter 6 Mastering Budget Management)
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
第七章 活动财务管理 (Chapter 7 Event Financial Management)
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
第八章 展会现场的教育活动 (Chapter 8 Education On The Exhibition Show Floor)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第9章 可持续性 (Chapter 9 Sustainability)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第10章 活动评估 (Chapter 10 Event Evaluations)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第3部分:场地/设施考量因素 (Section 3: Venue/Facility Considerations)
第11章 提案邀请书(RFP)流程 (Chapter 11 Request for Proposal (RFP) Process)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第12章 - DMO (Chapter 12 - DMO)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第13章 - 活动场地管理 (Chapter 13 - Event Venue Management)
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
第14章 - 选址 (Chapter 14 - Site Selection)
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
第15章 绘制平面图 (Chapter 15 Developing Floor Plans)
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
第四部分:展览营销 (Section 4: Exhibition Marketing)
第16章 营销基本原则 (Chapter 16 General Marketing Principals)
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
第17章 营销策略与战术 (Chapter 17 Marketing Strategies and Tactics)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第18章 赞助、推广与互动机会 (Chapter 18 Sponsorship, Promotion, and Engagement Opportunities)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第19章 展位销售 (Chapter 19 Booth/Stand Sales)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第五部分:展览运营 (Section 5: Exhibition Operations)
第二十章 住房与登记 (Chapter 20 Housing and Registration)
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
第21章 现场作业 (Chapter 21 On-site Operations)
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
第22章 官方及专业服务承包商 (Chapter 22 Official and Specialty Service Contractors)
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
第23章 展厅视听系统 (Chapter 23 Audiovisual Systems on the Show Floor)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
第24章 餐饮 (Chapter 24 Food and Beverage)
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
第25章 展会物资运输 (Chapter 25 Shipping Exhibitions Materials)
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
第六部分:法律、风险与危机管理 (Section 6: Legal, Risk, and Crisis Management)
第26章 交通运输 (Chapter 26 Transportation)
Recorded 10/16/2026  |  3 minutes  |   Closed captions available
Recorded 10/16/2026  |  3 minutes  |   Closed captions available
第27章 酒店与场地合同基础知识 (Chapter 27 Basics of Hotel and Venue Contracts)
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
第28章 展览保险 (Chapter 28 Exhibitions Insurance)
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
Recorded 10/16/2026  |  7 minutes  |   Closed captions available
第29章 展览安保、风险与危机管理 (Chapter 29 Exhibition Security, Risk, and Crisis Management)
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
Recorded 10/16/2026  |  6 minutes  |   Closed captions available
第30章 伦理学 (Chapter 30 Ethics)
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
Recorded 10/16/2026  |  5 minutes  |   Closed captions available
完成课程的最后步骤 (Final Steps To Complete The Course)
IAEE“职场就绪”课程反馈调查 (IAEE Workforce Ready Course Feedback Survey)
3 Questions
IAEE 展览行业从业人员就绪度评估 (IAEE Exhibitions Industry Workforce Ready Assessment)
175 Questions  |  2 attempts  |  70/175 points to pass
175 Questions  |  2 attempts  |  70/175 points to pass
可下载的“职场就绪”结业证书 (Downloadable Workforce Ready Certificate of Completion)
3.00 PCE credits  |  Certificate available
3.00 PCE credits  |  Certificate available
职场就绪数字徽章(可下载) (Workforce Ready Downloadable Digital Badge)
Open to download resource.
Open to download resource.