IAEE Event Tech Demo Day: Driving Engagement Through Smart Technologies: eShow

Recorded On: 05/19/2026

Engagement is the heartbeat of every successful show floor and today’s tools are redefining how organizers connect attendees and exhibitors. This Demo Day highlights the technologies and tactics that transform booths and floorplans into dynamic engagement hubs. Explore how mobile event apps, gamification tools, traffic builders, and beacon technology can increase dwell time, boost lead quality, and deliver real-time insights. Learn practical strategies for creating interactive experiences that enhance both attendee satisfaction and exhibitor ROI.

Beyond the Booth: How eShow Puts the Attendee Experience at the Center of Your Show What separates a good event from a great one? The attendee experience. In this session, we'll demonstrate how eShow's eDirectory, Exhibitor Events, and Curated Groups go beyond basic expo hall management to create a rich, guided online journey that connects attendees with the right exhibitors at the right time. As part of eShow's all-in-one platform, these features are fully integrated with Registration and Session & Speaker Management. So the attendee experience remains seamless and consistent at every stage of the event lifecycle. Come see what's possible when your technology is as connected as your event.

This webinar is free to IAEE members. For Nonmembers: You may purchase this full series at a discounted rate of $99 or you can choose which of the individual sessions you would like to attend for $19.99 each individual session.

Samantha Duffy

Director of Sales

eShow

Samantha Duffy has worked in the events industry since 2009, beginning her career as a Pastry Chef before transitioning into hotel and convention center sales and event management. She later joined eShow, starting on the Client Success team before moving into sales. Now Director of Sales, Samantha brings 15+ years of experience helping organizations create successful event experiences through technology, partnership, and client-focused solutions.

Sarah Pace

Senior Sales Engineer

eShow

Sarah Pace, CMP, is a Senior Sales Engineer at eShow with over 20 years in the events industry. Drawing on 8 years at eShow across registration, exhibits, account management, and premier client success, she approaches event technology from the planner's perspective — because behind every great event is a team, a system, and a story worth telling.

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