Expo! Expo! 2025 Navigating Exhibitor & Sponsor Challenges: Rules, Relationships & Results
Recorded On: 12/09/2025
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Register
- Member - $49
- Freeman Member - $49
Exhibitors and sponsors play a critical role in the success of trade shows, yet managing these relationships presents unique challenges. From eligibility concerns to contract enforcement, off-site activities, and ever-evolving terms and conditions, organizers must strike a balance between maintaining integrity and preserving valuable business partnerships. Join veteran trade show organizer Angie Silberhorn and hospitality industry attorney Barbara Dunn as they share their expertise on building strong, sustainable relationships while effectively navigating industry rules and regulations.
Learning Objectives:
- Best practices for confirming terms via contracts.
- Managing rule enforcement without damaging partnerships.
- Essential post-show follow-up tactics to strengthen future collaborations.
This session is $49 exclusively for IAEE Members and is not available for non-members.
Barbara Dunn, Esq.
Attorney & Owner
Barbara Dunn Law PLLC
Barbara Dunn is nationally known for her practice in the meetings and hospitality industry where she exclusively represents nonprofit and for-profit organizations which conduct, sponsor, or host meetings, conferences, trade shows, and special events. Her practical, no-nonsense approach makes her an effective advocate for her clients. Barbara has also been fortunate to work with many nonprofit organizations as they start operations, pursue federal tax exemptions, develop governing documents, train board members, and build their operations. Her depth of knowledge in these areas places her in a unique position to guide those organizations toward adopting best practices, successful strategic plans, and powerful member engagement. While at the law firm of Barnes & Thornburg LLP, Barbara was elected as a capital partner and proudly served as Co-Chair of the firm’s Associations & Foundations Practice Group. Barbara started her legal career with the law firm of Howe & Hutton Ltd., initially as a law clerk during law school, thereafter as an associate and finally a partner. Now, as the owner and principal of her own firm, Barbara can customize her practice to fit each client’s unique needs.
Angie Silberhorn, CMP
Event Director
Water Quality Association
With 35+ years in event strategy, Angie Silberhorn, CMP, drives innovative, revenue-boosting experiences. As Events Director at the Water Quality Association she leads the annual Convention & Expo, fostering industry connections. Known for her creativity and trusted leadership, Angie brings a well-rounded perspective from associations, pharmaceuticals, and teaching. She’s eager to share insights on navigating the evolving event landscape.
Dan Corcoran
Chief Operating Officer
Corcoran
As Chief Operating Officer, Dan oversees the day-to-day operations at Corcoran, including exhibit management, sales, and operations. He is responsible for setting company goals, strategic planning, and operational performance. Dan joined Corcoran in 2009 and, prior to his current role, held positions in accounting, exhibit sales, exhibit management, and sales management. Dan started his career as a civil engineer designing road, sewer, and water systems in the Chicago area.
This session upon completion is eligible to earn 1 Clock Hour towards CEM recertification.

