Event Operations - VIRTUAL CLASS - 6/25/26
Includes a Live Web Event on 06/25/2026 at 8:30 AM (CDT)
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Register
- Non-member - $490
- Member - $349
- Freeman Member - $279.20
This class will be conducted VIRTUALLY through Zoom on 6/25/26 from 8:30am - 2:30pm CST.
You will have 90 days from the date of the course to take your exam. No proctor is needed. Exam Instructions and exam password will be provided to you at the end of the day.
You are required to read the workbook before class. It is located under the “Workbook & Schedule” tab.
You must have a webcam to take this class.
Producing successful exhibitions often hinges upon the proper management of logistics. Every event contains thousands of details that must be processed logically, sequentially and precisely. While managing logistics well is essential, exhibitions are intended primarily to bring buyers and sellers together in an environment that is conducive to their respective objectives. All of the stakeholders of an exhibition must communicate effectively before, during and after the event to ensure its success. Event operations focuses on the unique role of the exhibition organizer and his/her team in orchestrating all of the elements.
After completing this course, the participant should be able to:
- Identify teams for event and project timelines for key stakeholders
- Establish show rules and regulations and their enforcement on-site
- Develop a plan to manage the on-site exhibition operations
- Explain the components of on-site communications
- Identify the exhibition cycle phases
- Review the roles of the on-site exhibition team, including staff and vendors
- Evaluate the overall on-site operations
- Conduct a post-event analysis
Melanie Mathis, CEM
Customer Service Manager
ConvExx
Melanie Mathis, CEM, is the Customer Service Manager at ConvExx. She is responsible for hiring, training, and managing the customer service team, as well as overseeing registration management for company-owned trade events. In addition to her professional duties, Melanie has served as a guest lecturer at the University of Nevada, Las Vegas (UNLV) for their Tourism and Hospitality degree program. She earned her B.A. in Political Science from the University of Southern California. A dedicated young professional, Melanie is a strong advocate for the CEM program and for advancing young professionals in the exhibitions and events industry. She currently serves as a board member for the Southwest Chapter of IAEE, where she leads Programming & Events, and is also an active member of the chapter’s Marketing & Communications Committee.

