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  • Includes a Live In-Person Event on 12/12/2022 at 9:00 AM (EST)

    This two-day course is part of the requirements of the CEM-AP program. It is scheduled for 12-13 December 2022 before Expo! Expo! in Louisville, KY.

    Leading in today’s world requires a strong understanding of how as individuals we think, believe, analyze and negotiate. It’s the subtle way leaders must create and claim value when negotiating while strengthening individual and organizational relationships.  How you create that mindset that is needed for success is as equally important.  Students will be presented with multiple concepts to help them choose and develop mindsets that are aligned with the context of their situation.  Finally, you will think more analytically and improve performance at all stages of negotiation from preparation to debrief.  

    Students will be able to: 

    • Analyze the neurological mechanisms of how we respond to uncertainty and complexity;
    • Generate greater insight into to how people’s mindset impacts their ability to lead;
    • Understand the need to go beyond one’s comfort zone to grow as a leader;
    • Explain how their inner narrative impacts their decision-making ability;
    • Claim more value when negotiating while preserving relationships; and
    • Analyze negotiation results to improve personal and organizational performance

    Dr. Sam Potolicchio

    President, Preparing Global Leaders Forum

    Dr. Sam Potolicchio was named one of “America’s Best Professors” by the Princeton Review, the Future Leader of American Higher Education by the Association of Colleges and Universities, and winner of the OZY Educator Award as one of the six outstanding American educators. He was also profiled in a cover story on his leadership curriculum by Newsweek Japan as the "Best Professor in America". Potolicchio is President of the Preparing Global Leaders Forum and Distinguished University Professor, Department Chairman and Vice-Dean of the Faculty of Political Science at the Russian Presidential Academy of National Economy and Public Administration. He teaches in the EMBA programs at the McDonough School of Business at Georgetown and at the Mannheim Business School (Germany). He is a visiting lecturer at University of Bologna (Italy). He is a columnist for Newsweek Japan, a Distinguished Global Scholar at the Canterbury School of Fort Myers, and the lecturer on Leadership at the Library of Congress for OWLC, an international leadership program of the United States Congress. Potolicchio is an adviser to prominent business, non-profit and government leaders. He created and designed the first undergraduate degree in Global Governance and Leadership in English in the Russian Federation where he serves as Academic Director.

    From 2015-2019 Potolicchio served as the Director of Global and Custom Education at the McCourt School of Public Policy at Georgetown University, has been a visiting professor at New York University, and joined Senator Richard Lugar as tag team senior lecturers at UIndy's Semester in Washington. Potolicchio has delivered lectures in over 85 countries, from Oxford, LSE, Cambridge and Yale to Iraq's Komar University and Donetsk State University. As a middle-school basketball coach he led his Little Hoyas to 6 league titles and previously served as a 5th grade Latin teacher, public high school teacher of Law and History and secondary school admissions officer.

  • Includes a Live Web Event on 08/18/2022 at 10:30 AM (CDT)

    Part 6 in a series of content relevant to Meeting Managers - RFPs and Site Selection Essentials

    Hear unique insights from this MCI USA expert panel as they discuss the essentials of RFPs and Site Selection in today’s meetings and events. Using best practices and case studies you’ll gain need to know information and learn how to strengthen and add value to your meetings and events.

    Learning Objectives:

    • RFPs – Learn how to create an effective RFP.
    • Sourcing – Learn how single-property events are sourced, contracted, and available resources.
    • Planning for Future Events – Learn about some long-term strategies you can use.
    • Climate – A Look Ahead – A discussion of the current and future climate of hotel operations, negotiations, contracting, and relationships.

    Presented by the Contracting and Sourcing Team at MCI USA – Jason Ware, VP Housing Operations & Contracting, Jennifer Gustafson, Sr. Contracting Executive, Erica White, Sourcing Executive, and Terrence Leap, Sourcing Manager


    This webinar is Part 6 of a series of 6 specialty webinars relevant to event professionals or show organizers who want to learn more on the essentials of meeting management.

    This course is offered as an individual webinar (Members $25 | Non-Members $49) or you can purchase the full series of six webinars at a discounted rate (Members $99 | Non-Members $149).

    To register for individual courses only, go to the specific webinar listing. To register for the full series of webinars, you will go to the Webinar Series listing. Can’t make the date? You can still register and get access to the recordings!

    This session/course/webinar is eligible for 1 clock hour towards CEM re-certification. 

     


     

     




     

    Jason Ware

    Vice President, Housing & Registration Operations

    MCI USA

    Jason A. Ware is the Vice President of Convention Housing Operations and Contracting for MCI USA in Plano, Texas. MCI USA specializes in convention housing and registration, meeting management, incentive programs, business travel management and site selection. In his new role he is responsible for overall housing account management and domestic hotel contracting. In addition to leading and mentoring an established team, he will also ensure the organization is well positioned in a rapidly evolving and competitive industry.

     

    With more than twenty years of experience in the meetings and events industry, Jason was previously the Director of Meetings and Exhibits for the Cardiovascular Research Foundation in New York City and the Director of Meetings for the American Heart Association in Dallas.

     

    He has received the “Meeting Professional of the Year” award by both the Dallas Fort Worth Chapter as well as the North Florida Chapter of Meeting Professionals International. Just recently he was recognized as of one the “Top Meeting Professionals to Watch” by Convention South Magazine.


    Additionally, he’s an active member of the Professional Convention Management Association and serves in various volunteer leadership roles with non-profit associations and civic organizations.

     

    Jennifer Gustafson

    Senior Contracting Executive

    MCI USA

    Terrence Leap

    Manager, Sourcing and Contracting

    MCI USA

    Erica White, CMM, CMP, CRME

    Contracting Executive

    MCI USA

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  • Includes a Live Web Event on 08/11/2022 at 10:30 AM (CDT)

    Part 5 in a series of content relevant to Meeting Managers - Speaker Management Essentials and Best Practices

    Many think that all you need is a great speaker and content to make your event or meeting a success. While that may be somewhat true, it really is all about the details and the planning. Whether your event is big or small, speaker management is no easy task. Join this specialty webinar session on how you can maximize educational content by better preparing your speakers and managing the speaker process for a successful event. Topics will include vetting and securing speakers, gathering and managing speaker content and information, prepping your speaker for tailored content, providing expectations for speakers and final speaker follow up post-event.

    This webinar is Part 5 of a series of 6 specialty webinars relevant to event professionals or show organizers who want to learn more on the essentials of meeting management.

    This course is offered as an individual webinar (Members $25 | Non-Members $49) or you can purchase the full series of six webinars at a discounted rate (Members $99 | Non-Members $149).

    To register for individual courses only, go to the specific webinar listing. To register for the full series of webinars, you will go to the Webinar Series listing. Can’t make the date? You can still register and get access to the recordings!

    This session/course/webinar is eligible for 1 clock hour towards CEM recertification. 

     




     

    Marsha Flanagan, M.Ed., CEM

    Vice President of Learning Experiences

    IAEE

    Marsha Flanagan, M.Ed. is currently the Vice President of Learning Experiences at the International Association of Exhibitions and Events, where she is responsible for all educational initiatives including all certification programs including the Certified in Exhibition Management (CEM), Certified in Exhibition Management – Advanced Professional (CEM-AP), and CEM Fellow (CEM-Fellow).  She is also responsible for all membership and chapter relations activities and works with various committees, executive leadership and boards to identify member needs, and design and execute member experiences. 

    Prior to joining IAEE, Flanagan was the Director of Content Strategy and Development at the Promotional Products Association International (PPAI), where she was responsible for steering strategy and the development and delivery of all PPAI professional development and editorial offerings.

    Flanagan spent 6 years in the medical industry serving in various roles overseeing operations, purchasing, revenue cycle management, marketing and business development. 

    Flanagan began her career with Meeting Professionals International (MPI) and spent 12 years in various roles including Executive Vice President of Professional Development where she oversaw operations, including all strategic partnerships, the design and delivery of all professional development offerings and meetings management.

    She was named one of the 25 Most Influential People in the Meetings Industry by Successful Meetings in 2017 and named to BizBash’s Inaugural Top 500 in the Events Industry in 2018 and 2019. In 2021, she obtained her GBAC Trained Technician Certificate of Completion from the Global Biorisk Advisory Council (GBAC), a division of ISSA.

    Flanagan received her bachelor's degree from Texas Christian University and her Master in Education from the University of Arkansas specializing in Meeting, Tourism and Recreation Management.

    Stacy Powers

    Senior Education Manager

    IAEE

    Stacy Powers is currently theSenior Education Manager at IAEE, where she is responsible for the developmentand planning of IAEE’s education programs which include Expo! Expo! education,multiple Women’s Leadership Forums, and IAEE webinar content.

     

    Before joining IAEE, Stacy wasProfessional Development Manager at Promotional Products AssociationInternational (PPAI). Prior to that she spent 12 years as a Director of HumanResources and Compliance within the medical and dental industry.

     

    With an initial background inPsychology, she began her career as a counselor assisting at-risk youth,battered women and children. After completing her Master of Science Degree inHuman Resources and Training, she worked for Meeting ProfessionalsInternational (MPI) managing various educational programs.

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  • Includes a Live Web Event on 07/27/2022 at 10:30 AM (CDT)

    What's all the hype about influencer marketing? Join this informative webinar on how influencer marketing can be a game changer for your marketing strategy. Hear what it's all about and gain tips and strategies for creating your own influencer marketing campaigns.

    Influencer marketing may seem like a strategy reserved for mega-brands who partner with content creators with millions of followers, but it can, in fact, be a surprisingly accessible way to get your audience engaged with your message, product or event, and increase overall ROI.  In this webinar we unleash the ins and outs of influencer marketing and how it can take your digital event marketing plan to the next level.

    After participating in this session, you will be able to:

    • Get Started: Defining the term ‘influencer’ and the benefits of influencer marketing
    • Understand Game Changers: How the growth of influencers and short form video have impacted the digital marketing space
    • Start a Master Plan: How to set up an influencer campaign for success, measure ROI and avoid pitfalls along the way

    This session/course/webinar is eligible for 1 clock hour towards CEM re-certification.

    IAEE Webinars are FREE to members and available to non-members for $49.

     

     



     

    Jenn Karsner

    Sr. Marketing Manager, Strategic Events Meetings & Incentives

    MCI USA

    Jenn is head of marketing for the Strategic Events, Meetings and Incentives Division at MCI USA as well as ensures robust audience acquisitions for MCI's Strategic Event Management event portfolio.  Jenn comes to MCI with an entrepreneurial mindset that was sharpened by owning her own business. This spirit is coupled with the event marketing experience she gained while recently at Gannett Media & USA Today Network. Jenn is energized by working with businesses to help them develop and streamline processes for maximum growth potential and is uniquely qualified to work with top tier events in the industry.

    Juliana Pearce

    Marketing Specialist

    MCI USA

    Juliana Pearce is a marketing specialist in MCI USA’s Strategic Events, Meetings & Incentives business unit. She has been with MCI for three years and continues to develop marketing materials, campaigns, and creative content for both SEM&I event clients and MCI. She is based out of the Dallas office. In her free time, she loves to explore creative writing, photography, travel, and cooking — and of course, becoming an expert in all forms of social media!

    Lisa Petty

    Senior Marketing Manager, Owned Assets

    MCI

    A lifelong writer, Lisa career has spanned print, digital and broadcast journalism, editorial leadership and global marketing. Over the course of her two-decade career, her work has been featured in respected regional and national publications, from the Dallas Morning News to the New York Times. She has served at industry-leading companies including NBC Universal and Mary Kay, culminating in her current role at MCI, a global engagement and marketing agency. Recognized with a Distinguished Achievement Award by Wade College in 2019, she is passionate about giving back to the community and mentoring the next generation.

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  • Includes a Live Web Event on 07/20/2022 at 10:30 AM (CDT)

    Join Barnes & Thornburg intellectual property attorneys to learn best practices for protecting your company’s brand and creative assets, gain a better understanding of the in’s and outs of trademarks and copyrights and build your personal knowledge.

    Join Barnes & Thornburg intellectual property attorneys to learn best practices for protecting your company’s brand and creative assets, gain a better understanding of the in’s and outs of trademarks and copyrights and build your personal knowledge.

    After participating in this session, you will be able to:

    • Gain best practices for protecting your brand name and enforcing your rights.
    • Gain best practices for launching a new brand name or product with options on where to start.
    • Hear best strategies for protecting artwork, website content, logos, photos, etc.

    This session/course/webinar is eligible for 1 clock hour towards CEM recertification. 

    IAEE Webinars are FREE to members and available to non-members for $49.

     

     



     

    Valerie G Matthews

    Associate

    Barnes & Thornburg LLP

    Valerie G. Matthews is an Associate, with Barnes & Thornburg, LLP She places a high value on building strong client relationships by working to understand their business goals. As an intellectual property attorney, she understands brand value, and helps clients protect their brands, images, and trademarks to help them succeed in their industries and in the marketplace.


    Michelle Mikol

    Partner, Intellectual Property Department

    Barnes & Thornburg LLP

    Michelle Mikol is a partner in the Intellectual Property Department in Barnes & Thornburg's Washington, D.C., office and chair of the firm’s Advertising and Marketing Practice Group. Michelle concentrates her practice on trademark, copyright, false advertising and unfair competition matters.

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  • ​You Spoke, IAEE Listened! - Based off a recent survey of member needs, IAEE is offering a NEW Webinar Series focused on event planning essentials, designed for event professionals, or show organizers who want to learn more. Whether you need to acquire knowledge in just one area or all, we’ve got something for everyone!

    You Spoke, IAEE Listened!

    Based off a recent survey of member needs, IAEE is offering a NEW Webinar Series focused on event planning essentials, designed for event professionals, or show organizers who want to learn more.

    Whether you need to acquire knowledge in just one area or all, we’ve got something for everyone!

    WEBINAR COURSE OFFERINGS:
    • Hotel Contracts 101 and Negotiations – 19 MAY (10:30-11:30 AM CT)
    • Event Design and Strategy – 9 JUNE (10:30-11:30 AM CT)
    • Event AV and General Session Production Essentials – 23 JUNE (10:30-11:30 AM CT)
    • F & B Essentials: Ways to Dazzle Your Attendees with Convention Food Services – 14 JULY (10:30-11:30 AM CT)
    • Speaker Management Essentials and Best Practices – 11 AUGUST ((10:30-11:30 AM CT)
    • RFPs and Site Selection Essentials: Insights from a Panel of Industry Experts – 18 AUGUST (10:30-11:30 AM CT)

    These courses are offered as individual webinars (Members $25 | Non-Members $49) or you can purchase the full series at a discounted rate (Members $99 | Non-Members $149).

    To register for individual courses only, go to the specific webinar listing. To register for the full series of webinars, you will go to the Webinar Series listing. Can’t make the date? You can still register and get access to the recordings!

    These sessions/courses/webinars are eligible for 1 clock hour each towards CEM recertification. For the full series you will receive 6 CE clock hours once the series is attended and completed in full.

    Hotel Contracts 101 and Negotiations – Presented by Barbara Dunn – Partner with Barnes and Thornburg

    Event Design and Strategy – Presented by Kristin Malek, Ph.D., Assistant Professor, Event Management Extension Specialist, University of Nebraska - Lincoln

    Event AV and General Session Production Essentials – Presented by David Grindle - Executive Director, United States Institute for Theater Technology Inc (USITT)

    F & B Essentials – Presented by Thomas Whelan, Director of Banquets, Boston Convention and Exhibition Center and John B Hynes Veteran Memorial Convention Center

    Speaker Management Best Practices – Presented by Marsha Flanagan, M.Ed., CEM, Vice President of Learning Experiences, IAEE and Stacy Powers, M.S., Senior Education Manager, IAEE

    RFPs and Site Selection – Presented by the Contracting and Sourcing Team at MCI USA: Jason Ware, Vice President of Convention Housing Operations and Contracting, 

    Jennifer Gustafson, Sr. Contracting Executive, Erica White, CMM, CMP, CRME, Sourcing Executive and Terrence Leap, Sourcing Manager

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  • Includes a Live Web Event on 07/14/2022 at 10:30 AM (CDT)

    Part 4 in a series of content relevant to Meeting Managers - F&B Essentials: Ways to Dazzle Your Attendees with Convention Food Services

    F & B in the world of meetings and events is changing and creating a memorable meal function is more than just what is being served. It’s also about creating the experience and influencing attendee impressions.  You’ll learn the basics and necessities, the rules and regulations that govern food and beverage, general set up and considerations, along with the latest trends and ideas for dazzling your attendees and creating a memorable meal function with Convention Food Services.

    This webinar is Part 4 of a series of 6 specialty webinars relevant to event professionals or show organizers who want to learn more on the essentials of meeting management.

    This course is offered as an individual webinar (Members $25 | Non-Members $49) or you can purchase the full series of six webinars at a discounted rate (Members $99 | Non-Members $149).

    To register for individual courses only, go to the specific webinar listing. To register for the full series of webinars, you will go to the Webinar Series listing. Can’t make the date? You can still register and get access to the recordings!

    This session/course/webinar is eligible for 1 clock hour towards CEM recertification. 

    Thomas Whelan

    Director of Banquets

    Boston Convention and Exhibition Center and John B Hynes Veteran Memorial Convention

    Recently named a 2022 Industry Innovator in Catering and Food & Beverage by BizBash Magazine, “40 Under 40” by Connect Corporate Magazine, and "Changemaker" by MeetingsNet, Thomas Whelan, Director of Banquets at the Boston Convention and Exhibition Center and John B Hynes Veterans Memorial Convention Center, has successfully planned food and beverage operations for nearly 20 years. He has worked in Off-Premise and On-Premise Catering, Corporate Events, and Social Gatherings. Thomas has assisted in meetings and events throughout the country, but calls Boston home.  Through contract negotiations, strikes, and thousands of events, his events always exude his passion for guest experiences.

    Thomas spends his days leading 500 team members in exceeding client expectations. His nights are spent wrangling one very large orange cat named Alroy. Thomas is an operations expert with a passion for developing the next generation of hospitality legends. Not only a leader in the future of food and beverage in meetings, but he is also an outspoken advocate for inclusion and advocates on behalf of members of the meetings and events industry.  Currently, Thomas sits on the Board of Directors for the LGBT Meeting Professionals Association, the SEARCH Foundation, and is the President of the Massachusetts Live Events Coalition.

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  • Includes a Live Web Event on 07/13/2022 at 10:30 AM (CDT)

    Join Troy Harrison for this informative webinar on Onboarding for Sales Success and learn techniques that will greatly increase the effectiveness of the onboarding process, including an increase in employee engagement and productivity.

    Excellence in sales management requires many skills beyond smart sales hiring. Onboarding, salesperson engagement, and ongoing coaching are critical skills. Even if your hiring process is brining in the right talent, you can’t expect your new rock-star sales reps to succeed without an equally effective onboarding plan. The first 90 days is critical and determines their chances of success so don’t shortcut the onboarding process!

    In this program, join Troy Harrison, The Sales Navigator as he teaches you how to build an onboarding program that works and provides you with tips and solutions for monitoring your salesperson’s progress.

    After participating in this session, you will be able to:
    • Learn techniques that will greatly increase the effectiveness of the onboarding process.
    • Gain tips for increasing new hire productivity and engagement that will retain your new employees.
    • Create a step by step onboarding plan that allows you to effectively train, engage and monitor your new employees progress.

    This session/course/webinar is eligible for 1 clock hour towards CEM re-certification.

    IAEE Webinars are FREE to members and available to non-members for $49.

     

     



     

    Troy Harrison

    President

    Troy Harrison & Associates

    As of 2017, Troy Harrison has trained salespeople from 23 different countries on two different continents.  He’s worked with principals of companies in the United States, Canada, Europe, and the Middle East.  That’s why they call him the “Sales Navigator” – he navigates the globe teaching the very best and most contemporary techniques for selling and sales management to clients worldwide.

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  • Recorded On: 06/23/2022

    Part 3 in a series of content relevant to Meeting Managers - Event AV and General Session Production Essentials. Hear from David Grindle, Executive Director, United States Institute for Theater Technology Inc (USITT) as he explores the world of AV and general session production essentials (audio, video and lighting), discussing differences in companies and giving attendees ways to incorporate technologies into shows in an affordable way.

    If you are planning any type of event, proper event audio-visual equipment and / or production design is critical. The creative execution of an event using sound, lighting, video, design are elements that every event professional should understand.

    This session will:

    • Provide an overview of event audio-visual
    • Provide an overview of general session production essentials (audio, video and lighting).
    • Discuss the difference between audio-visual companies and production companies.
    • Understand how to incorporate technologies into your show in an affordable way.

    This webinar is Part 3 of a series of 6 specialty webinars relevant to event professionals or show organizers who want to learn more on the essentials of meeting management.

    This course is offered as an individual webinar (Members $25 | Non-Members $49) or you can purchase the full series of six webinars at a discounted rate (Members $99 | Non-Members $149).

    To register for individual courses only, go to the specific webinar listing. To register for the full series of webinars, you will go to the Webinar Series listing. Can’t make the date? You can still register and get access to the recordings!

    This session/course/webinar is eligible for 1 clock hour towards CEM recertification. 




     

    David Grindle

    Executive Director

    United States Institute for Theater Technology Inc (USITT)

    David Grindle’s career has taken him from managing opera productions to association management. As Executive Director of the United States Institute for Theatre Technology (USITT) he leads a conference and trade show that brings together the people who make live entertainment happen. As such, the expectation is that this show will have high production values while operating on a tight budget. He’s happy to share how little things can make a big impact on attendees at your General Session.

    Erich Bolton

    Senior Show Control Designer | Special Events Coordinator

    Disney Live Entertainment | United States Institute for Theatre Technology (USITT)

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  • In 2021, IAEE was honored to be gifted the Request-for-Proposal (RFP) templates from Larry Kulchawik. Larry’s goal is to continue to give back to the industry and share his love of international exhibitions. IAEE will continue his legacy of providing this content to the industry. While earning a degree in Design at Southern Illinois University, Larry Kulchawik had the privilege to study under world class designer Buckminster Fuller. Geodesic domes and Spaceship Earth influenced his thinking in so many ways he never thought to be relevant at the time. Starting as an exhibit designer, Kulchawik has spent his entire career in the exhibit industry. He has worked for leading exhibit companies in the USA in management and sales with a focus on international trade show marketing and has served on the boards of many industry associations.

    In 2021, IAEE was honored to be gifted the Request-for-Proposal (RFP) templates from Larry Kulchawik.  Larry’s goal is to continue to give back to the industry and share his love of international exhibitions. IAEE will continue his legacy of providing this content to the industry.  While earning a degree in Design at Southern Illinois University, Larry Kulchawik had the privilege to study under world class designer Buckminster Fuller. Geodesic domes and Spaceship Earth influenced his thinking in so many ways he never thought to be relevant at the time. Starting as an exhibit designer, Kulchawik has spent his entire career in the exhibit industry. He has worked for leading exhibit companies in the USA in management and sales with a focus on international trade show marketing and has served on the boards of many industry associations.

    PURPOSE

    These RFP templates have been developed to enhance communication between international exhibit suppliers and manager organizers seeking a proposal for an international trade show event.  Nearly all exhibit supplier companies worldwide understand English; however, not all words and terms used may be clearly understood in other languages and countries. A knowledgeable exhibit service partner will advise the trade show manager about regulations, customs and exhibit design differences when doing a trade show in their country. Understand and respect what is different from country to country to ensure a successful event. 

    This RFP template outlines the critical data needed, in English, with various key word/terms translated into various languages. It is designed to accurately communicate the exhibit design and show site services that you are thinking for an event outside of your country of origin. The template is designed to instantly translate English terms used within the exhibition industry worldwide. This ensures clear communication.