Mastering the Digital Handshake: Selling in the Virtual World

Recorded On: 04/22/2021

The events of 2020 created a different world for sales professionals, no doubt about it. Dr. Cindy McGovern will help guide you through a world that's seen Facetime replace face time. She'll discuss how the virtual environment has impacted the planning process, prospecting, and client communication. When it comes to success in sales, the fundamental things still apply---they just need to be handled a little differently. Get a better feel for this new way of doing business and come away with an action plan to improve your digital sales skills.  

After participating in this session, you will be able to:

  • Identify the biggest differences in doing business digitally;
  • Navigate the new, virtual environment;
  • Develop a plan to retrofit your planning strategies to the “New Normal”;
  • Explore how virtual sales have impacted prospecting, and how to adjust;
  • Learn which remote communication platform is best for which task.

 This session/course/webinar is eligible for 1 clock hour towards CEM recertification. 

IAEE Webinars are FREE to members and available to non-members for $49.

Dr. Cynthia McGovern


Orange Leaf Consulting

Dr. Cynthia McGovern has dedicated her career to helping a wide variety of organizations and individuals achieve dramatic results in the areas of sales, leadership, and change management. Her vast experience working with organizations to create the changes they need to be more successful and her breadth of current knowledge in a wide variety of industries helps leaders strategize for growth, plan for change, get buy-in from employees and implement the new behaviors needed to succeed.  This work gave birth to the Orange Leaf Consulting process. Holding her masters in communication and her doctorate degree in Organizational Communication, Cynthia has spent the last 14 years working with companies to create organizational change, so that they can continue to grow their business and build lasting relationships with their clients.




IAEE Webinar - 04.22.21
Recorded 04/22/2021
Recorded 04/22/2021 Mastering the Digital Hand Shake: Selling in the Virtual World