Mastering the Digital Handshake: Selling in the Virtual World

The events of 2020 created a different world for sales professionals, no doubt about it. Dr. Cindy McGovern will help guide you through a world that's seen Facetime replace face time. She'll discuss how the virtual environment has impacted the planning process, prospecting, and client communication. When it comes to success in sales, the fundamental things still apply---they just need to be handled a little differently. Get a better feel for this new way of doing business and come away with an action plan to improve your digital sales skills.  

After participating in this session, you will be able to:

• Identify the biggest differences in doing business digitally;
• Navigate the new, virtual environment;
• Develop a plan to retrofit your planning strategies to the “New Normal”;
• Explore how virtual sales have impacted prospecting, and how to adjust;
• Learn which remote communication platform is best for which task.

 This session/course/webinar is eligible for 1 clock hour towards CEM recertification. 

IAEE Webinars are FREE to members and available to non-members for $49.