Innovations in Influencer Marketing: Leveraging Influencers to Drive Attendee, Exhibitor & Sponsor Engagement

Recorded On: 08/07/2024

In today's dynamic event landscape, forging meaningful connections with attendees, exhibitors, and sponsors is key to achieving success.

Join us as we explore the transformative potential of influencer marketing, harnessing the authentic voices that resonate deeply with your audience. Discover innovative strategies employed by leading B2C producers, and learn how influencers can elevate your event's impact, amplify brand visibility, and craft unforgettable experiences.

IAEE webinars are free to members and available to non-members for $49. Eligible to earn 1 Clock Hour.

Content Provided by IAEE Consumer Events Council

Casey Clements, MS

Senior Marketing Director

Fast Forward Event Productions

Casey Clements, MS, is the Senior Marketing Director at Fast Forward Events where she oversees marketing for the organization’s Consumer and Lifestyle Division, including the San Diego Bay Wine & Food Festival, recently named number one wine festival in the United States by USA Today. With a strong passion for marketing and data driven solutions, Casey and her team continue to increase both attendance and exhibitor participation across the entire Fast Forward portfolio.