Exhibitor Surveys 201: How to Obtain Even More Actionable Insights

It isn’t uncommon for smart exhibition organizers, like you, to collect feedback from your exhibitors after each trade show or when you’re thinking about making a big change; but, just “checking the box” by asking a few basic questions isn’t enough to show your exhibitors you care or to actually improve your trade show. Instead, you need to ask the right questions, in the right ways, to the right people... and then process the feedback received to find and apply the most relevant insights.

Not sure where to start? Don't worry - in this fast-paced webinar, we'll work together to level up your exhibitor surveys!

Specifically, after participating in this session, you will be able to:

• Identify common mistakes that organizers make with their exhibitor surveys, along with simple solutions to fix those mistakes
• List a variety of questions you may wish to ask your exhibitors
• Explain how you can gather more actionable insights from the feedback provided

This session/course/webinar is eligible for 1 clock hour towards CEM recertification. 

IAEE Webinars are FREE to members and available to non-members for $49.