2020 #ExpoExpo: Expo Financials 101 for Young Professionals

Confused how events really make money? If you want to advance in your career, you need to learn how to decipher your event’s financial statements. This session will provide a strategic overview of the expo financials to help guide your decision-making process. You will learn how to easily read your expo’s budgets and discover how to compare it to the actual revenue and expenses.

After viewing this session, you will be able to:

•    Learn the difference between budget and actuals;
•    Identify the main revenue drivers from an expo;
•    List the main expenses from an expo.

Speakers for this session include Jennifer Kerhin, CEM, MBA.

There is no Q&A provided with this recording.