Facilities and Site Selection - VIRTUAL CLASS - 4/20/2021
This class will be conducted VIRTUALLY through Zoom from 8:30am - 4:30pm Central Standard Time. This includes a 30-minute study period and an hour for the exam. Those that are recertifying or not taking the exam will end their day at 3:00pm CST.
You are required to read the workbook before class. It is located under the “Workbook” tab.
You must have a webcam to take this class.
Site selection includes the process of choosing both a location and a facility for an exhibition or event. Site selection is a crucial first step in producing a successful exhibition or event. It consists of advanced detailed planning, including access for attendees with disabilities, organizational goals and objectives, and exhibitor needs and transportation. The exhibition organizer should give careful consideration to all factors that could impact the exhibition’s growth and, ultimately, the need for more space.
After completing this course, the participant should be able to:
- Differentiate between the types of facilities that host exhibitions
- Select an appropriate facility type based on the needs of the exhibition
- Explain the similarities and differences between U.S. and non-U.S. facilities
- Recognize the value of understanding and articulating the economic impact of the exhibition on the host city
- Identify potential revenue streams for exhibition facilities
- Differentiate between the site-selection process and site inspections
- Discuss the importance of both strategic and operational aspects of site selection
- Identify members of the site-selection committee
- Evaluate the key aspects of the potential destination and site in terms of the initial site visit
- Discuss the key components of conducting a site visit
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