Digital Events Management - VIRTUAL CLASS - 11/18/21
This class will be conducted VIRTUALLY through Zoom on Thursday, 18 November 2021 from 8:30am - 4:00pm Central Time. This includes a 30-minute study period and an hour for the exam. Those that are recertifying or not taking the exam will end their day at 2:30pm CT.
You are required to read the workbook before class. It is located under the “Workbook” tab.
You must have a webcam to take this class.
Digital Events have become increasingly popular, especially due to the COVID-19 pandemic of 2020-2021. These types of events were initially designed as an alternative method of bringing event attendees together that made sense both economically and environmentally and as part of a company’s overall digital transformation strategy. Since the pandemic, such experiences have been developed as necessary to fill meetings, and many feel digital events will most likely remain in demand even post-pandemic. More and more companies are building out hybrid event strategies that will play up the advantages of producing face-to-face events while extending their reach by including a digital component. Only time will tell us for sure.
After completing this course, the participant should be able to:
- Identify different types of Digital events
- Learn the basics of building a basic Digital event strategy
- Understand the three major components of a Digital Event and all they encompass
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