Digital Events Management – On-Location – 4/13/23 – IAEE N. CA Chapter, SEMI office, Milpitas, CA

This course will take place at the SEMI office in Milpitas, CA. It is sponsored by the IAEE N. CA Chapter. It is scheduled for 4/13/23 from 8:30am PST – 3:00pm PST. 

You must read the workbook ahead of class.

Lunch will be provided!

Course Description: 

Digital events can be a key element of a company’s omnichannel offerings as an alternate method of bringing event attendees together virtually.  By leveraging various virtual tools and platforms, event and exhibition professionals can create experiences that engage and expand a company’s digital footprint and connect individuals anywhere in the world. Whatever the purpose, there are similarities between in-person and digital—as well as many differences, with the common goal of bringing everyone together.

 Learning Objectives:

After completing this course, the participant should be able to: 

• Identify different types of digital events
• Learn the basics of building a basic digital event strategy
• Understand the elements and processes for designing and delivering a digital event
• Determine all key stakeholders when developing a digital event
• Identify key criteria to include in a request for proposal for a digital event
• Explore the role of using live and/or pre-recorded content for a digital event
• Identify digital and virtual event platforms to use in delivering digital events